She bangs! Wild child Jemma Lucy undergoes transformation as she debuts choppy jet-black fringe on Snapchat
She was given a chic fifties-inspired makeunder on Channel 5's Celebrity 100% Hotter earlier this week.
But Jemma Lucy had a transformation of her own in mind as she debuted her new fringed 'do on Snapchat on Thursday as she headed into central London.
The reality star, 28, looked thrilled as she updated her social media followers on the trendy addition to her jet-black tresses.
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Mane attraction: Jemma Lucy, 28, looked thrilled as she showed off her new fringed jet-black locks in a Snapchat video
All change: Jemma used to have platinum blonde locks so her new look is a real departure
Jemma placed the camera at an angle to highlight her edgy new locks - showing she had shed her signature bleach blonde look.
The inked star's new hairstyle only served to highlight her striking features, which boasted heavily lined eyes and a nude pout.
The fringe wasn't present the night before as she left a gruelling gym session in Barnet, north London, in a sexy sports ensemble.
Jemma - whose first foray into the world of reality television was as a teenager on 2005's Brat Camp - flaunted her ample cleavage and toned stomach as she headed to her car.
New look: The Ex On The Beach star placed the camera at an angle to highlight her trendy new locks - proving she had shed her signature bleach blonde look
Busty star: The fringe wasn't present the night before as she left a gruelling gym session in Barnet, north London, in a sexy sports ensemble which flaunted her ample cleavage
Jemma struggled to contain her surgically-enhanced assets in a tight sports bra - after teasing her social media followers with a nude photoshoot in a raunchy Instagram clip.
Posing with her stunning pal Chantelle Connelly - who quit Geordie Shore last year - the star sizzled as she cupped her ample assets while staring seductively at the camera.
The video clip started with a friend capturing the two nude beauties on a mobile phone.
The scene went on to focus solely on the duo, who stood side-by-side as they stared sexily over their shoulder.
More to come: On Wednesday, the reality star teased her social media followers with a nude photoshoot in a raunchy Instagram clip
Stripping off: Posing with her stunning pal Chantelle Connelly, the star sizzled as she cupped her ample assets while staring seductively at the camera for a recent Instagram clip
Getting braver, they turned to face the camera fully before the attention turned to Chantelle posing in a faux-fur coat against a dimly-lit backdrop.
'Only a few real girls in this game and here's one @chantellegshore pics coming soon by @creative_instincts watch,' Jemma captioned the clip, signalling her close bond with the Geordie beauty.
Meanwhile, party girl Jemma seemed optimistic about her more conservative makeover on Channel 5's Celebrity 100% Hotter on Tuesday night.
'I’m like a pinup doll, I can’t believe that’s me, I would never ever have picked this,' the tattooed stunner revealed after the stylists ensured to ditch her 'trashy' look.
'I would prefer to go out like this than I normally do because it’s more of a statement,' she continued.
'Only a few real girls in this game': The bold beauty praised the Geordie beauty as she captioned the clip
'I can't believe that's me!' Party girl Jemma seemed optimistic about her more conservative makeover on Channel 5's Celebrity 100% Hotter on Tuesday night
Jemma recently has hinted that a stint on ITVBe's Love Island could be next on the cards for her reality TV career.
The star teased her Snapchat followers that she might be joining the 2017 cast later this year as she shared a photo that saw her holding a hot pink sash that read 'Miss Love Island 201...'
Concealing the full year with her hand, the MTV personality posed in nothing but tiny black underwear, covering her modesty with a ribbon.
On to another one: Jemma hasn't had her fill of the TV world yet as she hinted that a stint on ITVBe's Love Island could be next on the cards
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