Coinbase has a huge user base, also many investors use CB exclusively. Example: I only joined Binance so that I could purchase ADA, if I had been able to do so on CB I never would have strayed. Imagine how many new investors this could onboard to Cardano if ADA was available on both Coinbase and Coinbase Pro? More investors mean that the value of our ADA is going to increase.

Coinbase and Coinbase Pro are owned by the same entity but function independently as two seperate platforms. ADA will only begin trading in Coinbase Pro if they have enough liquidity on Thursday. When you leave your Crypto on the exchanges, they're being used to supply liquidity. Meaning your Crypto is being bought and sold by other investors, they aren't actually yours until you move them to an external wallet off the exchange. When you purchase Crypto your buying tokens that belong to others who have left their Crypto on the exchange.

If we want ADA to be available for trading on Coinbase Pro this Thursday, it's in the Investors (us) best interest to send "some" ADA to deposit into Coinbase Pro just for the short term, thereby helping to supply liquidity to ensure that trading happens and thus potentially opening up the world of Cardano to millions of Coinbase Pro Users.

Also, we want ADA to be successful on Coinbase Pro so that they'll also offer it onto their Coinbase platform which is typically used by beginner investors and has an even larger user base than Coinbase Pro.

I hope I was able to explain properly, if not please feel free to ask me any questions. This is an exciting moment for all of us!!!