An ad format so flexible you can use it for anything
A Canvas is just that—a blank space to tell your business's story. Facebook Canvas ads are made of full-screen video and images, text and call-to-action buttons—it's up to you. With Canvas, people can swipe through, tilt and zoom in on images, making people feel immersed in the story. Plus, Canvas loads quickly, so people don't have to wait for your content to load.
A place to play
Canvas gives you the freedom to tell your story.
Every business, any goal
You can use Canvas to tell any story and promote anything.
Beautiful and fast
Canvas ads are full screen and load up to 10 times faster1 than the standard mobile web.
Facebook’s Canvas enabled us to tell a compelling home improvement story outside the confines of a typical News Feed ad. This allows customers to get a complete understanding of Lowe’s coordinated style without ever leaving the platform. The experience provides a unique opportunity for the customer to explore the path of inspiration to conversion seamlessly.
Brad Walters
Director of Social Media & Content Strategy, Lowe’s Home Improvement
The immersive Canvas allowed Carnival to illustrate the multifaceted experience a cruise can be. Facebook viewers set sail, snorkeled alongside tropical fish, relaxed on a Caribbean beach and took in the sight of a sunset at sea, all without leaving the Facebook app.
Stephanie Leavitt
Director Social Media & Branded Content, Carnival Cruise Line
Tell your story with Canvas.
Additional resources
Take our elearning course on using Canvas ads.
Ads Guide
Advertiser Help Center
Read how to get started with Canvas ads.
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