Recently Updated Documentation

June 18, 2014
Document Description
How to Opt Out of Interest-based Advertising on MoPub Your iOS or Android mobile device may provide a “Limit Ad Tracking” or “Opt out of interest-based advertising” setting. When you have opted out using this setting on a device, MoPub will not use information collected from that device to infer your interests or serve...
Creative Flagging You can now report certain offensive or inappropriate ad experiences directly to MoPub with the MoPub Creative Flagging tool. The MoPub Creative Flagging tool gives publishers more control over creative violations as they happen. When the ad creative comes from a direct ad source or MoPub...
Marketplace Best Practices Why enable Marketplace? MoPub Marketplace is our real-time bidding exchange, which gives publishers access to an additional revenue source through a competitive auction with complete transparency and control. MoPub...
Ad Network Best Practices Locking down iAD Ad Unit Sizes If the application is a universal application, there are some standard integration steps to help with resizing of the ad units, particularly when trying to lock down iAd ad sizes. By following the steps and using the code snippet below, you have...
Campaign Best Practices Refresh Rate When a refresh rate is set too low, the user is less engaged and less willing to click the ad. By setting the refresh rate for banners closer to 60-120 seconds, a publisher should see an increase in CTR. In the Dashboard, click on the ad unit you want to modify,...
Technical Integration FAQ I’m testing my ad unit and nothing is happening. Why? At the moment, ad units that aren't receiving ad requests from live traffic get removed from our ad servers periodically. When the ad unit starts receiving traffic again, the information gets loaded on those machines and there...
Marketplace Video Video ads offer a valuable opportunity to drive more revenue for your interstitial inventory.  MoPub enables you to automatically introduce video ads from MoPub Marketplace demand partners without burdening your app with additional SDKs. Our video ad support is built to give you the...
POST statuses/update_with_media Updates the authenticating user's current status and attaches media for upload. In other words, it creates a Tweet with a picture attached. Unlike POST statuses/update, this method expects raw multipart data. Your POST request's Content-Type should be set to multipart/form-data with the media[]...
June 17, 2014
Document Description
How to Run Reports Reporting Reports provide a convenient way of tracking metrics on factors such as your revenue, number of impressions, or number of clicks. You can set reports to run periodically and send them to designated email addresses. Procedure Run and view reports by selecting “...
What are Native Ads? Getting Started with Native Ads Native ads follow the form of the user experience and function as natural content. In contrast to banner and interstitial ad units, native ads are part of the overall app experience. Monetization through native ads can...
Native Direct Ad Serving Native Direct Ad Serving The MoPub platform allows you to integrate ads from many different advertising sources, including MoPub Marketplace and direct ads. Below is a short guide for setting up your first direct sold native ad. Set Up Your Direct Campaign...
Native Ads Best Practices Native Ads Best Practices Make sure the ad is clearly marked in your application as “promoted” or “sponsored” content. This is a requirement of the MoPub native ads offering In order to maximize revenue from native...
How to Use Quick Edit Sheets Quick Edit Sheets are an easy way to make changes to CPMs and other frequently used settings directly on your Dashboard. You can quickly change settings for line items and different ad sources for an ad unit. Line items types include Guaranteed (G), Network (N), MoPub Marketplace (M),...
June 16, 2014
Document Description
What does "Fill Rate" represent? One metric that many publishers care about is their inventory fill rate.  You will see the term “fill rate” or “inventory fill rate” throughout the MoPub interface.  This value is shown as a percentage how much of your inventory is met with ads from your...
June 12, 2014
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GET search/tweets Returns a collection of relevant Tweets matching a specified query. Please note that Twitter's search service and, by extension, the Search API is not meant to be an exhaustive source of Tweets. Not all Tweets will be indexed or made available via the search interface. In API v1.1, the response...
June 11, 2014
Document Description
How to Use the MoPub Dashboard How to Use the MoPub Dashboard The MoPub Dashboard enables you to see your entire monetization strategy on a single screen. The Dashboard offers a single, comprehensive view of all your app revenue data -- including ad networks, MoPub Marketplace, and direct campaigns. With the Dashboard...
Set-up Twitter for Websites The easiest way to create a Twitter for Websites widget—a Tweet button, Follow button, embedded Tweet or timeline—is to use our configuration tools, then copy and paste the generated HTML code into the template for your site. Create a Tweet or Follow Button Create an Embedded Timeline (note,...
June 9, 2014
Document Description
POST statuses/update Updates the authenticating user's status, also known as tweeting. To upload an image to accompany the tweet, use POST statuses/update_with_media. For each update attempt, the update text is compared with the authenticating user's recent tweets. Any attempt that would result in duplication will be...
GET help/configuration Returns the current configuration used by Twitter including twitter.com slugs which are not usernames, maximum photo resolutions, and t.co URL lengths. It is recommended applications request this endpoint when they are loaded, but no more than once a day.
June 2, 2014
Document Description
POST statuses/update Updates the authenticating user's current status, also known as tweeting. To upload an image to accompany the tweet, use POST statuses/update_with_media. For each update attempt, the update text is compared with the authenticating user's recent tweets. Any attempt that would result in duplication...