Twitter for Sports

Fans used #countonkobe to join the Lakers superstar’s conversation. Read more >

Have players or celebrities take over an account and live-tweet a game or event. Read more >

How @KCChiefs used Twitter to fuel their record-breaking Arrowhead Stadium roar. Read more >

Share pictures, take fans behind-the-scenes and use hashtags to drive the social conversation. Read more >  

The Basics

Everything you need to know to get started with Twitter.

The Basics

Featured Best Practices

Engage Followers

Twitter polling for sports

Ask fans to predict the winner of a game, vote for the MVP and more in Twitter polls.
Live Tweet

Live-tweet during sporting events

Share pictures, take fans behind the scenes and use hashtags to drive the social conversation.
Q&A

Twitter Q&A: Engage fans at big events

Plan an enhanced Q&A around your big event.
Essentials

Sports: The impact of tweeting with photos, videos, hashtags and links

See what the latest Twitter research says about using hashtags, photos, videos and more in your Tweets.

Success Stories