MTV - Madonna - Blond Date Weekend - Report on Madonna Wannabe - Madonnaland - 1985

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• published: 20 Jan 2015
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MTV: Madonna, Blond Date Weekend. Madonna 'Wannabe' Report. Madonnaland, Macy's department store, New York. 'The Virgin Tour' era 1985. Date of broadcast: circa 1990. 'The Virgin Tour' was responsible for generating a new brand of female fan called a 'Madonna Wannabe' . Madonna's trademark lace attire, rubber bangles, and crucifix earrings became a fashion trademark for Madonna Wannabe's all over the world. Macy's department store in New York stocked an array of Madonna-inspired lacy garments, together with rubber bangles and large crucifix earrings. There was a somewhat frenzied copying of Madonna's style during this period, among young women. Women were dressing like Madonna to attend 'The Virgin Tour'. It seems that the whole world wanted a piece of Madonna. In a 2009 interview with Rolling Stone, Madonna told interviewer Austin Scaggs: "That whole tour was crazy, because I went from playing CBGB and the Mudd Club to playing sporting arenas. I played a small theatre in Seattle and the girls had flap skirts on and the tights cut off below their knees and lace gloves and rosaries and bows in their hair and big hoop earrings. I was like, 'This is insane!' After Seattle, all of the shows were moved to arenas. I've never done a bus tour. Everyone says they are really fun." Debbi Voller, in her book 'Madonna - The Style Book', says "Hundreds of thousands of young girls came to the concert dressed like her, with bleached and tousled hair, see-through tops, bras, fingerless gloves and crucifixes. Magazines and TV shows ran lookalike competitions." Madonna herself has said "I never set out to be a role model. I am a strong woman, a successful woman and I don't conform to a stereotype. For so long, women have been told that there are certain ways they mustn't look if they want to get ahead in life. And there I was, dressing in a forbidden way and yet obviously in charge of my life. It was then I realized why were all of them out there in their seats, dressing like me." Sam Gower, writing in Rolling Stone, said "In the sixties, women burned their bras, now they wear five at a time and bare their belly buttons. Madonna has done for the corset and crucifix what punk did for the safety pin. Macy's New York department store was flooded with buyers who bought the tour merchandise like the crucifix earrings and fingerless gloves." Madonna's image on the tour provoked even more endless comments. Rolling Stone said "Like Marilyn Monroe, Madonna is bent on epitomizing and championing a vision of female sexuality, and like Monroe, she is often dismissed as an artist for doing so." Suzanne Ferriss, author of 'On Fashion' said "The Virgin Tour exemplified Madonna’s extended desire to treat boys as toys and her chastity belt coming off at her own whim and desire. Her dance numbers with men during the tour shows them as her under-linings, accessories that she toys with and totally dominates." 'The Virgin Tour' VHS was released on 13 November 1985 and contains the live concert performance from 25 May 1985, filmed at Cobo Arena, Detroit. The complete song-list, in order, was: Dress You Up, Holiday, Into The Groove, Everybody, Angel (this performance was not included on the VHS), Gambler, Borderline (this performance was not included on the VHS), Lucky Star, Crazy For You, Over and Over, Burning Up (this performance was not included on the VHS), Like a Virgin, and Material Girl. 'The Virgin Tour' was the top-selling music video-cassette for 1986. The video was certified two-times platinum by the Recording Industry Association of America (RIAA) for shipment of 50,000 copies. To date, the VHS has never been re-released on DVD format.