Entertainment & media
Captivate your audience with Facebook for media.
Facebook is where audiences discover and engage with the entertainment they love
Discovery
Over 1.8 billion people visit Facebook every month, making it the most efficient way to reach large audiences for film, TV, music, news and other media.
Growth
Solidify your core audience by reaching them with the right content at the right time, and persuade entirely new audiences to engage.
Action
Drive actions both online and off—like subscribing, reading and streaming content, installing apps, tuning in to shows, or attending movies and events.
SUCCESS STORY
USA Network rewrote the rules of series launches
The Mr. Robot launch reached 5X more people on Facebook and Instagram than the average TV launch, and generated over 30 million video views.
SUCCESS STORY
The New York Times grew its readership with personalized content
The newspaper used targeting and data insights to deliver more personally relevant content—and grow subscription conversions by 2.3x.
Lights, camera...customer actions
Find the right Facebook marketing solutions for your biggest media challenges.
Capture attention
Over 100 million hours of video are viewed on Facebook every day. Start speaking the native language of entertainment: sight, sound, and motion.
Deliver the right message
Put the right version of your message in front of the people you most want to persuade, at exactly the right times.
Spend wisely
Drive outcomes efficiently. Grow your audience by reaching everyone you want to reach at an optimal frequency, for optimal ad spend.
Get more app installs
Facebook is the #1 app for time spent on mobile. Find the people most likely to use your app, and get them to install.
“
We’ve shifted ad dollars from TV to Facebook video, as it’s the only way we can get perfect targeting and a proven return on investment. We may be early adopters of what will be the new standard.
Scott Macaluso
Digital Marketing Director, J&R Adventures
Become a media marketing buff with Blueprint
Start growing your audience today.
Facebook can help your large, medium or small business grow. Get the latest news for advertisers and more on our Facebook Business Page.