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4A’s Partner Awards 2017

Celebrating the ad industry’s most creative collaborations.

Final Deadline Extension: February 17.
This is it. Don’t Miss Your Chance!

4A’s Transformation 2017

Looking Ahead For 100 Years

Join us April 2-5, 2017

4A’s 2016 Year In Review

The 4A’s and IPA Bring Back Award-Winning Training Program for Entry-Level Advertising Professionals

Coveted program sets a worldwide standard for entry-level agency talent

Getting around our new website.

Lead. Follow. Or step aside.

Leadership

New blood is good for the system.

Rally the troops

Talent

When being the company know-it-all is a good thing.

Insights

Friends, meet other friends.

Partnerships

MEMBERSHIP

Get serious about your agency’s success. Join now.

Learn About Membership The Application Process

Featured Events & Learning Opportunities

IPA Foundation Certificate

Introducing the North American Edition of the IPA Foundation Certificate.

A highly coveted credential for new industry hires.

Launch For Leaders

Preparing Experienced Managers for the Next Stage in Their Careers

Executive Leadership Program

An Invaluable Learning Experience For Future Agency Leaders.

Sessions in New York and Chicago.

February 15

Taking Digital Optimization To The Next Level

In this webinar, learn the techniques for driving continuous improvement in digital experience with analytics.

February 21

Strategies for Selling Your Agencies

Part of the C-Suite Series – learn how to model your agency to optimize your selling price.

February 22

Critical Mistakes with Agency Contracts

Part of the Advertising & The Law Series – learn the key provisions of client-agency agreements as well as contracts with freelancers, vendors and suppliers.

February 28

Analytics, Measurement & Optimization

Part of the Digital Acceleration Series – learn how to improve and maximize the impact of your campaign by using measurement, analytics and optimization.

View All Events & Training

4A's Industry Partners