- published: 15 Mar 2016
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Chanel S.A. (French: [ʃanɛl], English: /ʃəˈnɛl/) is the French house of high fashion that specializes in haute couture and ready-to-wear clothes, luxury goods, and fashion accessories. In her youth, the couturière Gabrielle Bonheur Chanel gained the soubriquet “Coco” in the course of her career as a chanteuse de café in provincial France. As a fashion designer, Coco Chanel catered to a woman’s taste for elegance in dress, with blouses and suits, trousers and dresses, and jewellry (gemstone and bijouterie) of simple design, that replaced the opulent, over-designed, and constrictive clothes and accessories of the 19th-century fashion. Historically, the House of Chanel is most famous for the stylistically versatile “little black dress”, the perfume No. 5 de Chanel, and the Chanel Suit. As a business enterprise, Chanel S.A. is a privately held company owned by Alain Wertheimer and Gerard Wertheimer, grandsons of Pierre Wertheimer, an early business partner of Coco Chanel. Commercially, the brands of the House of Chanel have been personified by fashion models and actresses, by women such as Inès de la Fressange, Catherine Deneuve, Carole Bouquet, Vanessa Paradis, Nicole Kidman, Anna Mouglalis, Audrey Tautou, Keira Knightley, and Marilyn Monroe, who epitomise the independent, self-confident Chanel Girl.