Sports Illustrated is an American sports media franchise owned by media conglomerate Time Warner. Its self titled magazine has over 3.5 million subscribers and is read by 23 million adults each week, including over 18 million men. It was the first magazine with circulation over one million to win the National Magazine Award for General Excellence twice. Its swimsuit issue, which has been published since 1964, is now an annual publishing event that generates its own television shows, videos and calendars.

Two other magazines named Sports Illustrated were started in the 1920s and 1930s, but they both quickly failed. Following these events, there was no large-base general sports magazine with a national following. It was then that Time patriarch Henry Luce began considering whether his company should attempt to fill that gap. At the time, many believed sports was beneath the attention of serious journalism and did not think sports news could fill a weekly magazine, especially during the winter. A number of advisers to Luce, including Life magazine's Ernest Havemann, tried to kill the idea, but Luce, who was not a sports fan, decided the time was right.

Katherine "Kate" Upton (born June 10, 1992) is an American model and actress known for her appearances in the Sports Illustrated Swimsuit Issue, first in 2011, when she was named Rookie of the Year, and again in 2012, when she was announced as the cover model.

Upton was born in St. Joseph, Michigan and raised in Melbourne, Florida. She attended Holy Trinity Episcopal Academy. Her uncle is U.S. Representative Fred Upton, Republican of Michigan's 6th congressional district.

As a young equestrian, Upton showed at the American Paint Horse Association and competed on a national level. With her horse Roanie Pony, she won three APHA Reserve World Championships – 13 and Under Western Riding, 13 and Under Horsemanship, and 14–18 Western Riding. She was named the 13 and Under Reserve All-Around Champion, giving her a total of four reserve championships (2nd place). In addition, Upton ended up third overall on the APHA youth Top Twenty. With a second horse, Zipped, she won 14–18 Western Riding and was included in the top 5 in 14–18 Horsemanship and 14–18 Western Pleasure in 2009.

Bar Refaeli (Hebrew: בר רפאלי‎; born 4 June 1985) is an Israeli model and occasional actress. She was the cover model of the 2009 Sports Illustrated Swimsuit Issue and was voted #1 on Maxim magazine's Hot 100 list of 2012.

Bar Refaeli was born into an Israeli Jewish family in Hod HaSharon, Israel. Her parents, Rafael and Tzipi, own a horse ranch. Her mother was a successful Israeli model in the 1970s under her maiden name, Tzipi Levine. Refaeli has three brothers. She began a modeling career at the age of eight months, appearing in commercials. Refaeli had to wear braces in her early years, interrupting her modeling until age 15, when she returned to modeling with the representation of Irene Marie Models.

Refaeli began her modeling career before the age of 8 months for a baby commercial. By age 15, she was featured in campaigns for the fashion brands Castro and Pilpel, also starring in a commercial for Milky. Refaeli won the title "Model of The Year" in an Israeli beauty contest in 2000.

Refaeli has appeared in ELLE (France), Maxim, and GQ (Italy). She debuted in the 2007 Sports Illustrated Swimsuit Issue, becoming the first Israeli model to appear in the magazine, posing with rock band Aerosmith. In 2009, Refaeli was the covermodel for the Sports Illustrated Swimsuit Issue. A photo from the shoot, featuring a bikini-clad Refaeli, was painted on the side of a Boeing 737 in a promotional deal with Southwest Airlines, leading to criticism of Southwest from passengers for using an image they regarded as inappropriately sexual and "offensive to families". In October of the same year, Refaeli was again embroiled in controversy, when Haredi groups criticised a Tel Aviv billboard campaign in which she appeared semi-nude, alleging that it could "poison" the public. The billboards were subsequently removed.

Brooklyn Danielle Decker (born April 12, 1987) is an American fashion model and actress best known for her appearances in the Sports Illustrated Swimsuit Issue, including the cover of the 2010 issue. In addition to working for Victoria's Secret for the 2010 "Swim" collection, she has ventured into television with guest appearances on Chuck, Ugly Betty, and Royal Pains. She made her feature film debut in Just Go with It, and later starred in Battleship and What to Expect When You're Expecting. Decker is also known for her marriage to tennis player Andy Roddick.

Decker was born in Kettering, Ohio, the daughter of Tessa (née Moore), a nurse, and Stephen Decker, a pacemaker salesman. She has one brother, Jordan, who is three years younger. She and her family moved to Middletown, Ohio, then to Matthews, North Carolina, a suburb of Charlotte. She was discovered in a Charlotte shopping mall as a teenager. Decker began her modeling career as the face of Mauri Simone, a popular prom dress maker. She won the 2003 Model of the Year award at the Connections Model and Talent Convention. In a January 2011 interview with Self magazine, Decker stated that she suffered from an eating disorder and states, "My father did an intervention and got me to stop obsessing about everyone else and wrecking my body."

Dana White (born July 28, 1969) is the current President of the Ultimate Fighting Championship (UFC), a mixed martial arts organization based in the United States.

Born in Manchester, Connecticut on July 28, 1969, White grew up in Las Vegas, Nevada, Ware, Massachusetts and Levant, Maine. White is a passionate Boston Red Sox fan. During his youth, he bounced back and forth between Boston and Maine. He attended the University of Massachusetts Boston but did not finish; however, while there he did launch a boxing program for inner-city youth.

White has a background as an aerobics instructor. In 1992, White established Dana White Enterprises in Las Vegas. He conducted aerobics classes at three gyms in the Las Vegas area and began managing MMA fighters Tito Ortiz and Chuck Liddell.

While working as a manager, White learned that Semaphore Entertainment Group, the parent company of the UFC, was looking for a buyer for the UFC. White contacted childhood friend Lorenzo Fertitta, an executive at Station Casinos, and a former commissioner of the Nevada State Athletic Commission. Within a month, Lorenzo and his older brother Frank bought the UFC, with White installed as its president. White currently owns about 9% of Zuffa, LLC, the entity the Fertitta brothers created to own and manage the UFC.