MX Top row
Australias brightest new medium
A hot publishing niche. mX is a free newspaper available to commuters in Sydney, Melbourne and Brisbane.
mX looks, feels and reads like nothing else in Australia.
It is a bright, energetic must read for the busy city worker targeting the young and affluent – a generation driven by aspiration.
mX provides an afternoon ‘pick me up’ for city commuters with its daily mix of fun news, sport and entertainment
Letter From the Editor
A stunning success. mX covers the issues that matter most in a concise, upbeat, funky, intelligent and sexy way.
From news, sport and business through to features focusing on health needs, entertainment, gossip, travel and the latest in IT, mX is designed for getting the most out of life.
Being distributed across the eastern seaboard in Brisbane, Sydney and Melbourne, mX is being picked up by an audience of highly influential and affluent young people.
Revolutionising the way we see newspapers, mX has the mix just right, proving itself as the clear leader in its field in both content and popularity.
We will not stand still. We will continue to bring readers more of the innovations that have become synonymous with mX. Make sure you are on board to enjoy the ride.
Got something to say? Why not send a letter to the editor?
Have your say
We welcome your comments!
Comments are submitted for possible publication on the condition that they may be edited. Please provide your full name and suburb/location.
Brisbane Readers:
bristalk@mxnet.com.au
Melbourne Readers:
talk@mxnet.com.au
Sydney readers:
sydtalk@mxnet.com.au
MX bottom Row
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Show off a fresh style
mX has tapped into a unique audience of young, time starved individuals who are increasingly difficult to reach using traditional media.
As the only daily commuter newspaper in Australia, it has attracted a loyal readership that is still experiencing growth. mX reaches over 310,000* people in Sydney*, 307,000 people in Melbourne and 112,000* people in Brisbane every afternoon.
mX provides advertisers with a captive audience as they make their way home. Readers love mX because it satisfies their information needs and gives them an afternoon ‘pick me up’.
The mX reader is primarily in the 18-39 year old demographic. They enjoy life and work hard to achieve their goals. mX readers also enjoy active social lives. Whether they are out visiting pubs, restaurants, at the cinema, shopping or travelling, mX readers are constantly on the lookout for new experiences.
* Panorama National Survey (July 2009 – june 2010) Survey 5
Competitions
Competition Winners
April 2010 Winners
March 2010 Winners
If you have any questions about any mX competitions please email promotions@mxnet.com.au
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MX Right Group
Contact Us
Sydney Editorial
General Inquiries:
Phone: (02) 9288 3000
Fax: (02) 9288 2801
SMS: 1999 4488
'Max SMS cost .55c inc. GST. Help? 1300 737 728'
Postal Address:
2 Holt Street
Surry Hills NSW 2010
Craig Herbert, Editor
02 9288 2823
herbertc@mxnet.com.au
Renata Gortan
Features Reporter
02 9288 2828 gortanr@mxnet.com.au
Matt Sun, Reporter
02 9288 2534 sunm@mxnet.com.au
Cathy Morris, Reporter
02 9288 2822 morrisc@mxnet.com.au
Tim Elbra, Sports Editor
02 9288 2820
Chris Pavlich, Picture Editor
02 9288 2843 pavlichc@mxnet.com.au
Sydney Advertising
02 9288 2832 bourkes@newsltd.com.au
02 9288 2694 chuckc@mxnet.com.au
02 9288 2833 limt@mxnet.com.au
02 9288 8480 tongc@mxnet.com.au
02 9288 3845 zafiropoulost@mxnet.com.au
02 9288 2837 kennedyf@mxnet.com.au
02 9288 2839 guthrieb@mxnet.com.au
Aleks Arnautovic, Account Manager
02 9288 2807 arnautovica@mxnet.com.au
Melbourne Editorial
General Inquiries:
03 9292 1800
Fax:03 9292 1787
SMS:1994 4000
'Max SMS cost .55c inc. GST. Help? 1300 737 728'
Postal Address:
PO Box 14745 Melbourne
VIC 8001
Stephen Acott, Editor
03 9292 1509
03 9292 1830
acotts@mxnet.com.au
Melanie Fenton , Deputy Editor
03 9292 1789 fentonm@mxnet.com.au
Maria Bervanakis, Reporter
03 9292 1805 bervanakism@mxnet.com.au
Grant Baker, Sports Editor
03 9292 1886 bakerg@mxnet.com.au
03 9292 1813 sewelle@mxnet.com.au
Andrea Beattie, Music Editor
03 9292 1829 beattiea@mxnet.com.au
03 9292 1804 brainan@mxnet.com.au
03 9292 1517 tomichg@mxnet.com.au
03 9292 1103 taffem@mxnet.com.au
03 9292 1878 clearyn@mxnet.com.au
General Inquiries 03 9292 1828
Fax: 03 9292 2770
Samantha Bourke, National Advertising Director
02 9288 2832 bourkes@newsltd.com.au
Vaya Giagtzis, Advertising Manager
03 9292 1998 giagtzisv@mxnet.com.au
Jessica Harrap, Senior Account Manager
03 9292 1823 harrapj@mxnet.com.au
Natasha Laging, Account Manager
03 9292 1825 lagingn@mxnet.com.au
Nick Brown, Account Manager
03 9292 2562 brownn@mxnet.com.au
03 9292 1828 lambertn@mxnet.com.au
Brisbane Editorial
General Inquiries:
1300 304 020
Fax 07 3666 8686
SMS 1992 0200
'Max SMS cost .55c inc. GST. Help? 1300 737 728'
Postal Address:
GPO Box 130
Brisbane QLD 4001
07 3666 6022 ferrisg@mxnet.com.au
07 3666 6870 mayberryv@mxnet.com.au
Cayla Dengate, Features
07 3666 6108 dengatec@mxnet.com.au
07 3666 6212 jensent@mxnet.com.au
07 3666 6826 obrienj@mxnet.com.au
07 3666 6893 pohlners@mxnet.com.au
Samantha Bourke, National Advertising Director
02 9288 2832 bourkes@newsltd.com.au
07 3666 6672 siebenhausend@mxnet.com.au
Megan Clarke, Account Manager
07 3666 6673 clarkem@mxnet.com.au
07 3666 6674 krusket@mxnet.com.au
Created to illustrate mX’s effectiveness as an advertising medium, the 2009 trade reel showcases mX newspaper in action on the streets of Melbourne, Sydney and Brisbane.
Both reader and client interviews have been integrated into the reel to highlight our reader’s interaction and passion for mX. Advertising clients have also been filmed discussing the success of their advertising campaigns in mX.