CruxOCM

What makes us reliable? Experience. Helia Safaee currently serves as a Deployment Specialist at CruxOCM, where she leverages her experience in the deployment and integration of automation projects from her previous roles in in water treatment and food manufacturing. She is a Chemical Engineering graduate from the University of Toronto, with a Master's degree from Stanford University. With a background in data analysis and SCADA remote monitoring, Helia brings a strong set of experiences to her role, ensuring seamless integration and enhancing overall performance. Passionate about innovation and problem-solving, she is dedicated to driving success in the emerging realm of pipeline automation at CruxOCM.

Next Tuesday, our CEO, Vicki Knott, P.Eng, will be leading a presentation on Driving Growth and Innovation with the use of maxOPT Optimization Technology at the 2024 API Pipeline Conference and Expo. Our presentation will focus on implementing advanced software solutions like maxOPT to enable efficiency and maximized throughput safely in oil and gas operations. With our innovations we aim to drive growth, improve reliability, and boost revenue in the industry. #OilAndGas #Pipeline24

"One of the most exciting aspects of our work at CruxOCM is how we combine physics and predictive control to optimize heavy industry. Our software products, like pipeBOT™, are revolutionizing the pipeline industry by maximizing the utilization of existing assets. By integrating physics-based models with predictive algorithms, pipeBOT™ ensures consistent and efficient operations while providing invaluable insights into future operations. Moreover, our optimization layer, maxOPT™, continually strives to enhance pipeline safety and efficiency by pushing towards hydraulic limits every minute." To discover more about pipeBOT™ and maxOPT™, click here: https://buff.ly/3QUOabC Yashasvi Purwar

In just one week, our CEO, Vicki Knott, P.Eng, will be presenting a discussion on The Future of Operational Excellence - Applying pipeBOT Automation Technology. We are excited to take part in the upcoming 2024 API - American Petroleum Institute Pipeline Conference and Expo, where we will be discussing and exhibiting our technologies to key industry leaders, empowering the future of control room operations. #OperationalExcellence #AutomationTechnology #Pipeline24 Blake Donaldson Adam Marsden Marija Steiblienė Jason (Jay) Hum Carlos Garcia-Alvarado

"In today's work environment, it's crucial to recognize the importance of front line workers like control room operators and ensure they feel appreciated. The outdated mentality of dismissing their challenges because 'it's part of the job' no longer applies. Leadership in operating companies must actively prioritize the well-being of all employees, including millennials and Gen Z, if they hope to attract and retain talent from these generations."

The future is not about automating the machines. It's about empowering the people who operate those machines. CruxOCM was born from the belief that control room operators should be given the best tools available to perform their jobs safely and efficiently while at the same time minimizing environmental impact and maximizing bottom-line revenue for operating companies while leveraging their existing equipment. We thought, if pilots have autopilot software, why don’t control room operators? Click the video below to learn more about what inspired Vicki Knott, P.Eng to co-found CruxOCM with Roger Shirt:

Our team is looking forward to participating in the upcoming 2024 API - American Petroleum Institute Pipeline Conference and Expo for Pipeline, Control Room, and Cybernetics scheduled to take place next month in the city of Salt Lake City! We are excited to once again have the opportunity to speak, exhibit, and contribute to this event, where we will be highlighting the latest innovations developed by CruxOCM. This conference provides a unique chance for us to showcase our cutting-edge solutions and technologies that are reshaping the future of the control room. We are eager to connect with industry experts and look forward to contributing to the discussions that will shape the future of control room operations. #Pipeline24 #APIPipelineConference Vicki Knott, P.Eng Adam Marsden Jason (Jay) Hum Carlos Garcia-Alvarado Blake Donaldson Marija Steiblienė

What makes us reliable? Experience. Meet Michelle Palmer, our Marketing Associate that has seven years of experience navigating the ever-evolving landscape of marketing and social media. From the inception of her career, she's been immersed in the realms of social media, paid media, and advertising sales, mastering the art of captivating audiences and driving results. Michelle's path brought her to CruxOCM, where she incorporated her expertise into various aspects of the company's marketing efforts. At CruxOCM, she assists in devising and implementing strategic plans and procedures to enhance marketing endeavors to extraordinary levels. Beyond her professional achievements, Michelle Palmer is known for her collaborative spirit and dedication to execution. She thrives in environments where teamwork and innovation converge, continuing to move forward with an dedication to achieving excellence. Michelle is passionate about playing a role in shaping the industry's future by developing innovative marketing strategies one step at a time.

We are not fans of when the media paints a picture of control room operators making a mistake or stating that they “should have seen it.” In more cases than not, due to tools, design, culture or lack of functional work environment, these folks are inherently set up to fail. Imagine trying to do the best you can with what you have and your screens are so confusing that you didn’t see anything going wrong? Or, you are so busy with another pipeline system that you don’t notice what’s going on with a low pressure and increasing flow rate — an indication of a leak.

Explore leanOPT™—our innovative solution for optimizing liquid pipeline efficiency. Learn how it tackles industry challenges, calculates real-time pressure set points, and brings a potential 10% reduction in power costs. Let's transform the midstream sector together!