Fresh new startups and Fortune 500s. B2B and B2C. Brand owners and resellers. Independent third-party sellers sold more than a billion items during the 2019 holiday season alone.
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In 2019, nearly 225,000 Amazon sellers worldwide eclipsed $100,000 in sales, up from nearly 200,000 in 2018—and 15,000 U.S. businesses broke $1 million.