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EDAA
@EDAATweets
The European Interactive #Digital #Advertising Alliance is the non-profit responsible for key aspects of the self-regulatory initiative for #OBA in #Europe
Brusselsedaa.eu/about/Joined March 2012

EDAA’s Tweets

“Let’s remember to keep consumer perspectives front and centre as we continue, aiming for outcomes that are discreet, simple, transparent and intuitive.” Our Director of Operations Dave Barron gives a note at the #consumersummit on the importance of meeting consumers’ needs
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Nils Behrndt, Deputy Director-General at DG JUST, opens the #consumersummit 2023. We look forward to a great event on the future of the protection of European consumers!
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📣 Exciting news! We've just published our latest activity report, which details all the amazing work we've been doing over the past year. Check out the report to learn more about the steps we're taking to provide transparency, choice and control! 👀 bit.ly/3JfqUiT
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🎤 Listen to , Director General of , highlighting the crucial role of national advertising Self-Regulatory Organisations for the EDAA’s Programme, in both national-level enforcement and consumer complaint handling. 👀
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🎤 Listen to , managing director at ARPP, discuss the role of national-level advertising self-regulatory organisations in building trust and talk about the importance of the AdChoices Icon in giving a message to consumers. ➡️
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Mathilde Fiquet - Special Advisor at EPC - discusses the new role of the EDAA under the DSA in providing transparency through the AdChoices icon, which allows consumers to access information about the ads they see. #EDAASummit2022
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“The idea of both DSA and DMA is to enhance internet transparency and give consumers more choice, more information, and potentially more control”. Nikolas Moschakis from EPC presents some of the new challenges brought by the DSA to the digital advertising industry #EDAASummit2022
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Eleonor Duhs -Partner&Head of Data Privacy at Bates Wells- discusses how important it is to collaborate across the digital advertising industry in order to understand the regulatory developments both in the EU and in the UK and to make sense of current uncertainty #EDAASummit2022
🎤 “Consumers want to feel respected by the industry”. Gabrielle Robitaille - Senior Digital Policy Manager at WFA - explains how serving consumers with transparency and meaningful choices can help achieve trust. #EDAASummit2022
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Rights under GDPR should be actionable in practical easy to use choice controls by consumers. We need to build trust in the advertising ecosystem to benefit consumers and businesses alike. Good luck
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“After digging further, she discovered that Facebook had tagged her with more than 700 characteristics based on her activity.” thetimes.co.uk/article/3c2581
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Thank you to everyone who joined our #EDAASummit2022 on 15 November! It has been a pleasure to see so many of you in London 🤩 We will share videos, interviews and photos of the event very soon! Stay tuned!
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Let’s celebrate our 10th anniversary! Thank you to everyone who joined us for this important day, filled with great content and stellar speakers. We hope to see you next year for another iteration of the EDAA Summit! #EDAASummit2022
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Time to wrap things up with our last panel❗️ It’s been an exciting decade for the EDAA, packed with challenging and rewarding moments. Let’s hear from our speakers how they envision the next 10 years of the EDAA, taking stock of the lessons from the past. #EDAASummit2022
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In our last keynote of the day, Konrad Shek - Director of Policy and Research at the Advertising Association - discloses the differences and similarities between the UK and the EU approaches towards digital and data policies. Will there be a winner? #EDAASummit2022
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