Roku’s Post

Sharing the journey of refining the visual identity for One Cinemas. Although the path to perfection sometimes includes rejection, every iteration brings us closer to brilliance. Proud to contribute to the evolution of their brand story alongside the innovative team at The Branding Company Nepal Stay tuned for more exciting updates! #VisualIdentity #BrandEvolution #TeamEffort"

🤯 100 MILLISECONDS. That's how long it takes for our brain to recognize a color. Almost a quarter of the time it takes to blink an eye. In this visually appealing era for brands, you must confidently own your color and carry it onto every occasion possible. I'm not talking about "How to choose the right color" or the "Green means nature, blue means professional" type of advice. Pick whatever the strategy requires. But own it confidently. Everywhere. #BrandStrategy #Branding #BrandColor *** What color(s) can you say your brand owns confidently? For Daçe Studio™, you know, it's purple (imagine if I was color-blind for this whole time😛). From a sunny Monday afternoon, with 🧡.

Spotify's Fresh Typeface: A New Beat in Brand Design Spotify has launched "Spotify Mix," a custom typeface designed to provide more flexibility and a unique brand identity. This change, developed with Dinamo Typefaces, blends various font styles and includes audio-inspired details. It reflects the broader trend of brands frequently updating their typefaces to stay relevant and connect with diverse audiences. I love this approach and its results! Owning a custom font not only strengthens brand identity but also brings significant licensing savings for global applications. Many companies underestimate the value of this investment. What do you think about brands frequently updating their typefaces? → Spotlighting brand changes around the world. ★ Follow for more #BrandDesign #Typography #Spotify #Marketing #VisualIdentity #branding

Who would've thought that my next big idea was waiting for me on the dance floor? So here's what happened– A while ago, I was busy crafting the brand identity for Tara Urja, an exciting renewable energy company, and the clock was ticking… I had three days to visualize the entire brand identity from icons, fonts, color scheme, to branding strategy and design elements. Seems easy for a Creative Director right? Not when my client drops this bombshell– “None of the usual stuff allowed, no cliches and something that's never been done before!” Suddenly, I could feel the pressure building. Every design felt like a tried re-run. Staring at a blank screen can be as intimidating as a pending deadline, especially when your creative flow has weirdly disappeared. I knew I had only 3 days to create stunning visuals that would make Tara Urja shine brighter than the sun itself. What did I do to ease the pressure? I cranked up my favourite music, shimmy & shaked, and danced like nobody's watching!💃 And it made me realize that sometimes, all it takes is a little boogie to shake those creative cobwebs loose. Movement (even silly dancing) gets your blood and creative juices flowing like never before. After my impromptu dance session, something clicked. Ideas started bubbling up, creative juices were flowing, and finally I created a set of icons and visuals that were as fresh and exciting as Tara Urja's vision. We delivered the project on time, the client was thrilled, and I learnt a valuable lesson: The most unconventional approaches lead to the biggest “Eureka!” moments. When your creative juice runs dry, never ever force it. Step away, recharge, and do something that makes you feel excited, happy, or relaxed. You never know, your next big idea might just be waiting for you on the dance floor all along! #creativeblock #creativity #CreativeOrange

🎬✨ Just wrapped up an amazing product shoot for Sixtyskinz showcasing their latest line in all its glory! Thinking about elevating your brand’s visual presence? Let’s chat about how we can bring your vision to life. Drop me a DM to discuss your next project! 🚀💬 #ProductShoot #CosmeticBrand #BrandPhotography #VisualStorytelling

𝐃𝐞𝐬𝐢𝐠𝐧𝐞𝐫𝐬 - 𝐋𝐨𝐨𝐤𝐢𝐧𝐠 𝐟𝐨𝐫 𝐢𝐧𝐬𝐩𝐢𝐫𝐚𝐭𝐢𝐨𝐧? Here’s a list of must-watch design documentaries! Whether you're a designer, a creative professional, or simply curious about the world of innovation, these documentaries are packed with insights and creativity. They explore everything from typography to tech, giving you a fresh perspective on design's impact on society and culture. 1. 𝐓𝐡𝐞 𝐁𝐢𝐠 𝐕𝐚𝐩𝐞 – 𝐍𝐞𝐭𝐟𝐥𝐢𝐱 A deep dive into the world of marketing and design behind the vaping industry. See how design choices shaped the perception of this controversial product. 2. 𝐇𝐞𝐥𝐯𝐞𝐭𝐢𝐜𝐚 – 𝐀𝐩𝐩𝐥𝐞 𝐓𝐕 A fascinating look at the most iconic typeface and how typography influences design, communication, and visual culture. 3. 𝐓𝐡𝐞 𝐏𝐥𝐚𝐲𝐥𝐢𝐬𝐭 – 𝐍𝐞𝐭𝐟𝐥𝐢𝐱 A gripping series showcasing the rise of Spotify and how design thinking played a critical role in revolutionizing the music industry. 4. 𝐀𝐢𝐫 – 𝐍𝐞𝐭𝐟𝐥𝐢𝐱 Discover the blend of storytelling and design that made Nike’s Air Jordan more than just a shoe—it became a global symbol of style and culture. 👉 Add these to your watchlist for an inspiring journey through the world of design! What’s your favorite design documentary? Share in the comments. #Design #Creativity #Documentaries #Inspiration #DesignThinking #Netflix #AppleTV

Consider the power of sound in defining your brand. What does your product, service, or business sound like? We easily recognize logos like the Starbucks mermaid or Nike’s swoosh, but how is your brand identified without visual or verbal cues? Imagine the distinct sounds of an NBA game, a Michelin-starred restaurant, or a bustling Starbucks—each setting evokes unique auditory experiences that align closely with their brand identities. Sound shapes perception. It can transport us, evoke emotion, and recall memory. Just as logos visually anchor a brand, auditory design makes an equally powerful impression. By using sound in a unique and compelling way, you not only further define brand perception, but enhance experience offered, making it memorable and distinct from others. Netflix's Intro: https://lnkd.in/gdxx3TQf Apple's Startup: https://lnkd.in/gbVpmUs7 NBC's Chime: https://lnkd.in/gFiqBKcP

I started drawing again after 16 years, and here's what happened: In 2003, I started my journey in the creative world, coming up with ideas for ads and TV spots at McCann. I kept going with exciting projects at GGH MullenLowe. But as I took on different jobs in Saigon and Shanghai, I ended up mostly managing creative teams. When I began running my own agency in 2010, I found myself doing mainly the conceptual part, less and less involved in the creative doing. Despite this, I've always loved getting my hands dirty with actual creative work. So, I decided to rediscover the joy of creating instead of just overseeing. And that's where my story starts. In January 2023, I started drawing regularly again. Instead of keeping my artwork hidden away, I decided to pin it all on the wall. Doing so, I discovered three beautiful things I learned for the future: 🔄 Continuity: Seeing my artwork daily has fueled my desire to continue exploring. It's become a matter of when, not if, I'll create next. 🔥 Passion: Rediscovering my love for drawing has reignited a passion within me. I don't just create; I eagerly share my work, showcasing at least 120 pieces to visitors, friends and family. 🌟 Adaptability: If this approach works for illustration, why not apply it to other creative endeavors? From photography to brand design, I'm eager to explore new avenues and excited to share in 12 months again. I invite you to join me on this journey of rediscovery. Let's pin our passions on the wall and watch them flourish! #CreativeJourney #Rediscovery #PassionProject #ArtisticRevival https://lnkd.in/eU_xkUbt

News in A1! Universal’s Horror Nights, Orlando Resort. Haunted Houses, Exclusive Screenings and Live Shows. 3 Nights of fear and trembling. We dive deep into the rich culture of Horror Movies to create this new visual identity. The Strategy: Simplify, clarify, and elevate the brand. It’s all about colors and feel. We put the brand into motion, developing a robust toolkit of logo animations, sizzles, transitions, navigation elements and more. The result is a dynamic package that can showcase a wide array of content. A modern and intuitive system ready to reverberate across websites, social channels and beyond. More in our website: https://lnkd.in/dUkCt35F #visualidentity #branding #graphicdesign #Universal #Horror #Nights #a1 #a1design #brandidentity #identitydesign

No one encapsulates what I am about to say better than René, the chef and co-founder of Noma, arguably one of if not the best restaurants in the world at different points. I started out my career thinking creative excellence was a permanently awarded gift other creatives were born with that I somehow missed out on based on the confidence of my peers& my own self-doubts. And that even worse, it was unchangeable and simply about nailing the result and that somehow that was where the joy was. It was a moving target at best. But like René approaches his craft, I've learned it over the years to be quite the opposite. Whatever defines excellence is TBD. The joy, satisfaction, and even the progress and accomplishment I've learned, similarly is much more about the pursuit of excellence in our crafts. In small daily moments to get better. To be present with what you have near you. To listen as an art form to the moment. To constantly without asking, tinker, try, and fail. All the while making these micro-moments we repeat over and over, study over and over, and improve upon over and over the joy of the creative journey. And somewhere along the way, demand the best of yourself and with whom you collaborate but be kind in doing so. A lot of the rest falls into place from there. - #noma #creativity #digitalart #art #artistsoninstagram #artist #maxon #illustration #design #redshift #digitalartist #digitalartworks #dailyart #adobe #sculpture #cgi #shapes #motiongraphics #laundrystudios #motiongraphics