Instacart

Family-owned business Chomps views Instacart as a hybrid channel that seamlessly integrates the digital and physical shopping journey. Innovative features like shoppable display and shoppable video ads have allowed Chomps to engage with consumers at various stages of the purchasing journey, contributing to both category and brand discovery, as well as efficient conversion goals. Learn more in our article below. ⬇️

Led by our Women@ Instacart Employee Resource Group (ERG), this year’s Women’s History Month celebrations focused on the theme of "Empowering Impact and Influence" - serving as a reminder of the power we each hold to create change both within our community and beyond. Check out our latest blog post to learn more about our Women’s History Month celebrations. ⤵️

Our Associate Product Manager (APM) program strives to help early talent jumpstart their career in product management. As an APM at Instacart, you will have the opportunity to gain product management experience and solve user challenges across various teams during an 18-month rotational program. Applications for the 2024-2025 APM program are now open! Hear directly from former APMs about their incredible experiences below. ⤵️

We just announced that Instacart received its first accreditation from the Media Rating Council (MRC). This is a significant milestone as we continue to invest in retail media metrics our advertisers can trust. 💪 Instacart is one of the first grocery tech companies - and one of few retail media networks - to receive MRC accreditation. Learn more in the video below. ⤵

“Do what you love and love what you do. Software engineering, as a discipline and as an industry, is blessed with an incredibly diverse set of opportunities and possibilities. There is no shortage of interesting and meaningful problems to solve. At Instacart, this can be anything from building new tools for advertisers large and small to find audiences in the app, to developing cutting-edge search and browsing tools that help people get inspired by new food options.” In our latest blog post, Andy Chiu, Instacart’s VP of Ads Engineering, shares sage advice as well as his vision for leading the Ads Engineering team. Check out the full interview on our blog! ⤵️

🏆 We’re honored to have Instacart’s AI-powered Caper Carts recognized in the 2024 iF DESIGN Awards across the Professional Concept and Product Concepts categories! Learn more about the award and how our Caper Carts are transforming in-store shopping in the link below. ⤵

Yesterday, we closed on another impactful Black History Month at Instacart led by the Nightshades community, Instacart’s Black Employee Resource Group (ERG). With this year’s theme of Forging New Frontiers, the Nightshades shined a spotlight on Black visionary trailblazers of the past, while looking forward to how we all can shape a future that reflects diversity and innovation as we venture into the era of AI. Check out our blog for a full recap ⤵️

We’re excited to see Instacart CEO Fidji Simo on CNBC's inaugural Changemakers List this morning. The list honors women who left a significant mark on the economy and business world in 2023, highlighting Instacart’s continued business momentum as we continue to serve our partners, customers and shoppers across North America. You can check out the full story below ⤵️

📖 Instacart CEO Fidji Simo recently connected with Sequoia Capital to reflect on her career, Instacart’s journey to the public markets, her vision for Instacart’s role in-store and online, and what’s cooking post-IPO. Read more below ⤵ 

Little Leaf Farms has had remarkable success on Instacart with 60% year-over-year increase in sales and an average ROAS of over 8x. Over 20% of their sales came from new-to-brand customers, check out how they did it by reading below ⤵ . #ICShoutItOut