Download

Yoast SEO

By Team Yoast

ማብራሪያ

Yoast SEO: the #1 WordPress SEO plugin

Since 2008 Yoast SEO has helped millions of websites worldwide to rank higher in search engines.

Yoast’s mission is SEO for Everyone. Our plugin’s users range from the bakery around the corner to some of the most popular sites on the planet.

Yoast SEO Free contains everything that you need to manage your SEO, and the Yoast SEO Premium plugin and its extensions unlock even more tools and functionality.

GET AHEAD OF THE COMPETITION

To rank highly in search engines, you need to beat the competition. You need a better, faster, stronger website than the people who sell or do the same kinds of things as you.

Yoast SEO is the most-used WordPress SEO plugin, and has helped millions of people like you to get ahead, and to stay ahead.

TAKING CARE OF YOUR WORDPRESS SEO

Yoast SEO is packed full of features, designed to help visitors and search engines to get the most out of your website. Some of our favourites are:

  • Automated technical SEO improvements, like canonical URLs and meta tags.
  • Advanced XML sitemaps; making it easy for Google to understand your site structure.
  • Title and meta description templating, for better branding and consistent snippets in the search results.
  • An in-depth Schema.org integration that will increase your chance of getting rich results, by helping search engines to understand your content.
  • Full control over site breadcrumbs, so that users and search engines always know where they are.
  • Faster loading times for your whole website, due to an innovative way of managing data in WordPress.
  • [Premium] E-mail support for our Yoast SEO Premium users.
  • [Premium] The possibility to expand Yoast SEO with the News SEO, Video SEO, Local SEO and WooCommerce SEO extensions.
  • [Premium] New! Yoast SEO Premium comes with wide-ranging crawl settings that help you improve how search engines crawl your site.
  • [Premium] New! Yoast SEO Premium comes with an IndexNow integration to ping search engines like Microsoft Bing whenever you publish or update content.

WRITE KILLER CONTENT WITH YOAST SEO

We know content is king, that’s why Yoast SEO is famous for its state-of-the-art content and SEO analysis. Yoast SEO gives you:

  • SEO analysis: an invaluable tool while writing SEO-friendly content with the right (focus) keyphrases in mind.
  • Readability analysis: ensures that humans and search engines can read and understand your content.
  • Full language support for: English, German, French, Dutch, Spanish, Italian, Russian, Indonesian, Polish, Portuguese, Arabic, Swedish, Hebrew, Hungarian, Turkish, Czech, Norwegian, Slovak and Greek.
  • A Google preview, which shows what your listings will look like in the search results. Even on mobile devices!
  • Innovative Schema blocks for the WordPress block editor, so that your FAQ and HowTo content can be shown directly in the search results. Plus a breadcrumbs block to guide your users.
  • [Premium] Internal linking blocks to easily improve the structure of your content. Easily add a table of contents block, a related links block, a subpages block, or siblings block! Plus, we’ll keep adding these easy-to-add blocks to improve your site structure.
  • [Premium] Social previews to show you how your content will be shown on Twitter and Facebook. Plus: Social Appearance Templates to guarantee a consistent look.
  • [Premium] The Insights tool that shows you what your text focuses on. This way you can keep your article in line with your keyphrases.
  • [Premium] Optimize your content for synonyms and related keyphrases.
  • [Premium] Optimize your article for different word forms of your keyphrases, as the singular and plural. But also different verb forms, synonyms, and related keyphrases. This makes for more natural content!
  • [Premium] Automatic internal linking suggestions: write your article and get automatic suggested posts to link to!
  • [Premium] An orphaned content filter to detect posts that have no links pointing towards them!
  • [Premium] SEO workouts to make working on your site as easy as ABC. These SEO workflows will get your site into shape in no time!
  • [Premium] New! Yoast SEO Premium comes with a new word complexity feature that gives you actionable feedback on using difficult words. This feature is in beta and English only for now.
  • New! Yoast SEO Free and Premium come with a new inclusive language analysis that helps you write inclusive content. This feature is opt-in and English-only for now.

KEEP YOUR SITE IN PERFECT SHAPE

Whether you are an online entrepreneur, blogger or content creator, a developer, a (WordPress) SEO expert or a business owner, Yoast SEO helps you keep your website in perfect shape by:

  • Tuning the engine of your website, so you can work on creating great content!
  • Giving you cornerstone content and internal linking features to help you optimize your site structure in a breeze.
  • Translating your content to structured data where possible, to help search engines understand your website.
  • Helping you manage your team: with our SEO roles you can give colleagues access to specific sections of the Yoast SEO plugin.
  • [Premium] Automatically creating redirects when URLs change or when pages are deleted, and providing tools to manage or create redirects.
  • [Premium] Showing you social previews to manage the way your page is shared on social networks like Facebook and Twitter.

TRUST THE EXPERTS

Yoast is powered by a team of expert developers, testers, software architects, and SEO consultants. They work constantly to stay at the cutting edge of WordPress SEO, and to improve the plugin with every release.

Yoast SEO is the only WordPress SEO plugin made by world-renowned SEO experts.

GET PREMIUM SUPPORT

The Yoast team offers regular support on the WordPress.org forums. But we hope you understand that we prioritize our Premium customers. This one-on-one email support is available to people who have purchased Yoast SEO Premium.

Did you know that Yoast SEO Premium contains a lot of extra features:

  • A redirect manager that prevents “404: page not found” errors
  • Optimize without worrying about over-optimization with intelligent word form recognition available in multiple languages.
  • Internal linking blocks to structure your site easily.
  • Internal linking suggestions while you’re writing.
  • Preview your content to see what it will look like in the search results and when shared on social media using the Google preview and social preview.
  • Cornerstone content checks that point search engines to your most important pages.
  • Connect Yoast SEO to Zapier to easily create zaps that instantly share your published posts with 2000+ destinations like Twitter, Facebook, and much more.

If you are serious about your WordPress SEO, install the Yoast SEO Premium plugin! Costs a little, saves a lot of time!

OUR EXTENSIONS TO FURTHER IMPROVE YOUR WORDPRESS SEO

Check out these SEO add-ons by Yoast:

  • Yoast Local SEO optimizes your website for a local audience.
  • Yoast Video SEO ensures that Google understands what your video is about, increasing the chances of ranking in the video results.
  • Yoast News SEO for news websites that want to improve their visibility and performance in Google News.
  • WooCommerce SEO for all online shops that want to perform better in the search results and social media.

These extensions work fine with the free version of Yoast SEO. Of course, the premium extensions also include 24/7 support.

Oh, don’t forget: our Yoast Academy is for all entrepreneurs, bloggers, and anyone who wants to learn more about optimizing websites, improving your WordPress SEO, and if you want to take your content to the next level!

INTEGRATIONS

Yoast SEO integrates seamlessly into a range of themes and plugins. We work particularly well with:

BUG REPORTS

Do you want to report a bug for Yoast SEO? Best to do so in the WordPress SEO repository on GitHub. Please note that GitHub is not a support forum and issues will be closed if they don’t meet the bug requirements.

READ MORE

Want more information on search engine optimization and Yoast SEO? Have a look at:

Screenshots

  • The Yoast SEO plugin general meta box. You'll see this on edit post pages, for posts, pages and custom post types.
  • Example of the SEO analysis functionality.
  • Example of the readability analysis functionality.
  • Overview of site-wide SEO problems and possible improvements.
  • Control over which features you want to use.
  • Easily import SEO data from other SEO plugins like All In One SEO pack, HeadSpace2 SEO and wpSEO.de.

Blocks

This plugin provides 2 blocks.

  • Yoast SEO
  • Yoast SEO

መጫን

Starting with Yoast SEO consists of just two steps: installing and setting up the plugin. Yoast SEO is designed to work with your site’s specific needs, so don’t forget to go through the Yoast SEO first-time configuration as explained in the ‘after activation’ step!

INSTALL YOAST SEO FROM WITHIN WORDPRESS

  1. Visit the plugins page within your dashboard and select ‘Add New’;
  2. Search for ‘Yoast SEO’;
  3. Activate Yoast SEO from your Plugins page;
  4. Go to ‘after activation’ below.

INSTALL YOAST SEO MANUALLY

  1. Upload the ‘wordpress-seo’ folder to the /wp-content/plugins/ directory;
  2. Activate the Yoast SEO plugin through the ‘Plugins’ menu in WordPress;
  3. Go to ‘after activation’ below.

AFTER ACTIVATION

  1. You should see (a notice to start) the Yoast SEO first-time configuration;
  2. Go through this configuration and set up the plugin for your site;
  3. You’re done!

የተለመዱ ጥያቄዎች

How do the XML Sitemaps in the Yoast SEO plugin work?

Having an XML sitemap can be beneficial for SEO, as Google can retrieve essential pages of a website very fast, even if the internal linking of a site isn’t flawless.
The sitemap index and individual sitemaps are updated automatically as you add or remove content and will include the post types you want search engines to index. Post Types marked as noindex will not appear in the sitemap. Learn more about XML Sitemaps.

How can I add my website to Google Search Console?

It is straightforward to add your website to Google Search Console.
1. Create a Google Search Console account and login into your account.
2. Click ‘Add a property’ under the search drop-down.
3. Enter your website URL in the box and click ‘Continue’.
4. Click the arrow next to ‘HTML tag’ to expand the option.
5. Copy the meta tag.
6. Log in to your WordPress website.
7. Click on ‘SEO’ in the dashboard.
8. Click on ‘General’.
9. Click on the ‘Webmaster Tools’ tab.
10. Paste the code in the Google field and click ‘Save Changes’.
11. Go back to Google Search Console and click ‘Verify’.

If you want more details steps, please visit our article on our help center.

How do I implement Yoast SEO breadcrumbs?

The steps below are a temporary solution as manual edits made to theme files may be overwritten with future theme updates. Please contact the theme developer for a permanent solution. We’ve written an article about the importance of breadcrumbs for SEO.

To implement the breadcrumbs function in Yoast SEO, you will have to edit your theme. We recommend that prior to any editing of the theme files, a backup is taken. Your host provider can help you take a backup.
Copy the following code into your theme where you want the breadcrumbs to be. If you are not sure, you will need to experiment with placement:

<?php
if ( function_exists( 'yoast_breadcrumb' ) ) {
    yoast_breadcrumb( '<p id="breadcrumbs">','</p>' );
}
?>

Common places where you could place your breadcrumbs are inside your single.php and/or page.php file just above the page’s title. Another option that makes it really easy in some themes is by just pasting the code in header.php at the very end.

In most non-WooTheme themes, this code snippet should not be added to your functions.php file.
Alternatively, you can manually add the breadcrumb shortcode to individual posts or pages: [wpseo_breadcrumb]

If you need more details or a step by step guide, read our Implementation guide for Yoast SEO breadcrumbs.

How do I noindex URLS?

Yoast SEO provides multiple options for setting a URL or group of URLs to noindex. Read more about how to do this in this guide.

Google shows the wrong description, how do I fix this?

If you’ve crafted nice meta descriptions for your blog posts, nothing is more annoying than Google showing another description for your site completely in the search result snippet.

Possible causes could be:
1. wrong description in code
2. Google cache is outdated
3. Search term manipulation
4. Google ignored the meta description

You can read more here on how to solve the issue with the wrong description.

How often is Yoast SEO updated?

Yoast SEO is updated every two weeks. If you want to know why, please read this post on why we release every two weeks!

How do I get support?

As our free plugin is used by millions of people worldwide, we cannot offer you all one on one support. If you have trouble with the Yoast SEO for WordPress plugin, you can get help on the support forums here at wordpress.org or by checking out our help center at yoast.com/help/.

The plugins you buy at Yoast are called ‘premium plugins’ (even if Premium isn’t in its name) and include a complete year of free updates and premium support. This means you can contact our support team if you have any questions about that plugin.

Read more on how to get support

What happens to my data if I enable usage tracking?

This page on yoast.com explains what data we collect to improve Yoast SEO. We only collect data when you explicitly opt in. Read more about how we handle your data in our Privacy Policy.

I have a different question than listed here

Your question has most likely been answered on our help center: yoast.com/help/.

Reviews

Worked great for years but now

ታህሳስ 29, 2022 1 reply
I used SEO by Yoast for years on almost every webpage which we are hosting (more than 100). And since a few months the saving in "Thrive Architect" produces an Server Error 500. After testing which plugin may cause this error, it turned out, that it was the SEO by Yoast Plugin. It would be nice if this will be fixed. I havent found any other way to submit this error WITHOUT registering somewhere.

Why it’s time for me to stop with this Yoast SEO plugin…

ታህሳስ 16, 2022 1 reply
It's time for me to stop with this Yoast SEO plugin which brings me absolutely nothing in the free and paid version! I had these two versions on 3 commercial sites and for 2 years the referencing has become catastrophic, even if the referencing is very well presented (a job for nothing with this plugin).Since June 2021, Google no longer processes information, since all datacenters are full, Google no longer crawls sites. Google has discovered a new business with its natural referencing which is no longer quite natural (a time which is not given by Google)… To boost the SEO of your site, you have to go through a Google certified partner and unfortunately Yoast SEO is not a Google partner! So ultimately, we only pay for advice that we can get for free on the net. Otherwise, wait a whole year with a good basic SEO. Yoast SEO and its AI has no text building logic. It tells you that in your text, you must write a minimum of 300 words in your text! If I sell a pair of socks or even a pen… I find them where the 300 words? It is impossible to put 300 words, so in the end you are penalized by Yoast SEO for your SEO. For me, I made the choice to put two sites on Shopify to try, because fed up with Wordpress and its plugins which, "anyone puts anything", it's a carnival on WordPress!. Today, I no longer have SEO problems on Shopify, nor problems with updates and other bullshit… I have regained my freedom and I work as accurately as possible.

Promotes harmful language

ታህሳስ 15, 2022 2 replies
Yoast has now decided to promote harmful gender ideologies. They call it "inclusive" while ignoring that they're excluding billions of people who don't believe in these fringe ideas.

Horrible, DOES NOTHING if your site’s NOT ENG

ታህሳስ 6, 2022 1 reply
Horrible, DOES NOTHING if your site's NOT ENGLISH None of the "focus keywords" I try to add will be accepted because they are not ENGLISH. They only want you to add focus keyword for popular phases and if it's not you can't even add it. Plus you don't even get the option to put in keywords for your article and page....... You know, one of the most important SEO feature. They just want you to pay the free version really doesn't do much at all.
Read all 27,534 reviews

Contributors & Developers

“Yoast SEO” is open source software. The following people have contributed to this plugin.

Contributors

“Yoast SEO” has been translated into 53 locales. Thank you to the translators for their contributions.

Translate “Yoast SEO” into your language.

Interested in development?

Browse the code, check out the SVN repository, or subscribe to the development log by RSS.

Changelog

19.13

Release date: December 20th, 2022

Yoast SEO 19.13 proactively fixes an issue we found in the upcoming release of the Gutenberg editor. This release of the block editor breaks the link functionality when used in conjunction with Yoast SEO. The Yoast SEO release works around that so users can keep adding and changing links. Find out more about what’s new in Yoast SEO 19.13 in our release post!

Enhancements

  • Prevents an incompatibility with the upcoming Gutenberg 14.8.0.

19.12

Release date: December 13th, 2022

In Yoast SEO 19.12, we’re introducing the inclusive language analysis — previously only available in Yoast SEO Premium. This will help you get feedback on words that might exclude part of your audience and get inclusive alternatives. This is only available in English for now. Plus, it is opt-in. Try it! Find out more about what’s new in Yoast SEO 19.12 in our release post!

Enhancements

  • NEW in Free: Adds the inclusive language analysis for English as a beta feature. Get suggestions on how to improve non-inclusive phrases, to make your content appeal to a larger audience.
  • Improves the Integrations page to explain more clearly the different types of integrations.
  • Adds integration cards for The Events Calendar, the Seriously Simple Podcasting and the WP Recipe Maker plugins.
  • Adds a new Website name text field in the Site Representation step of the First-time configuration.
  • Improves the subheading distribution assessment by adding highlighting and also targeting long content before the first subheading.
  • Improves the First-time configuration styling.
  • Improves the transition words assessment for Arabic by removing some transition words.
  • Improves the Yoast admin bar menu with more functionality and better links.
  • Removes a notification that prompts users to help with translating the plugin in the language of the site.

Bugfixes

  • Fixes a bug that would affect users managing the cron jobs with a plugin on PHP 8.1 after they have performed a core upgrade.
  • Fixes a bug where a fatal error would be thrown when trying to create breadcrumbs from unindexable items.
  • Fixes a bug where blocks with a NULL blockName would trigger deprecation errors with PHP 8.1 and cause performance issues. Props to @dustyf.
  • Fixes a bug where breadcrumbs markup would not validate due to improper nesting and closing of span tags. Props to @michaelbourne.
  • Fixes a bug where highlighting would not be removed from the text after the analysis is updated and the present highlighting has become irrelevant.
  • Fixes a bug where the Baidu Webmaster Tools link would go to the wrong page. Props to @SavPhill.
  • Fixes a bug where the content analysis would not load when editing web stories in the Web Stories plug-in.
  • Fixes a bug where the highlighting functionality would not be working when highlighting content in lists items in the Block editor in WordPress 6.1.
  • Fixes a bug where the <title> tag would potentially be missing when publishing a story with the Web Stories plugin. Props to @swissspidy.
  • Improves line ending handling for robots.txt contents.

Other

  • Introduces a notice on the WordPress dashboard and the Yoast SEO dashboard to let users know we are dropping support for PHP < 7.2 starting March 1st, 2023.
  • Reduces noise from PHP 8.1 deprecations.
  • Improves compatibility with PHP 8.2.
  • Allows using the yoast_seo_development_mode to override the wp_get_environment_type() result to production.
  • Deprecates the built-in integration with the The Events Calendar plugin, following the release of its version 6.0.4 which integrates with Yoast SEO.
  • Disallows setting or unsetting any dynamic properties on Abstract_Main.
  • Removes the note in the readability analysis results that tells users that the Flesch reading ease score has moved to the Insights section.
  • Removes the Yoast i18n package.
  • Resolves a typo in the feedback string for the phrase exotic in the inclusive language analysis.

Earlier versions

For the changelog of earlier versions, please refer to the changelog on yoast.com.

Commercial Plugin

ድጋፍ

This plugin is free but offers additional paid commercial upgrades or support.

Meta

Ratings

See all
Log in to submit a review.

ድጋፍ

Issues resolved in last two months:

350 out of 364

View support forum

Donate

Would you like to support the advancement of this plugin?

Donate to this plugin