Apple Watch

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Apple Watch Ultra

Adventure awaits.

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Watch the film

Apple Watch Series 8

A healthy leap ahead.

Buy

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Watch the film

Apple Watch SE

A great deal
to love.

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Which Apple Watch
is right for you?

New

Apple Watch
Series 8

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45 mm or 41 mm

Swimproof1

IP6X dust resistant1

 

 

Always-On Retina display
up to 1,000 nits

Blood Oxygen app2

ECG app3

High and low heart
rate notifications

Irregular rhythm
notification4

Temperature sensing5

Cycle Tracking
with retrospective
ovulation estimates6

Emergency SOS7

International
emergency calling8

Fall Detection

Crash Detection7

 

Cellular available9

New

Apple Watch
SE

Buy
Learn more

44 mm or 40 mm

Swimproof1

 

 

 

Retina display
up to 1,000 nits

 

 

High and low heart
rate notifications

Irregular rhythm
notification4

 

Cycle Tracking6

Emergency SOS7

International
emergency calling8

Fall Detection

Crash Detection7

 

Cellular available9

New

Apple Watch
Ultra

Buy
Learn more

49 mm

Swimproof10

IP6X dust resistant11

MIL-STD 810H certification12

Action button

Always-On Retina display
up to 2,000 nits

Blood Oxygen app2

ECG app3

High and low heart
rate notifications

Irregular rhythm
notification4

Temperature sensing5

Cycle Tracking
with retrospective
ovulation estimates6

Emergency SOS7

International
emergency calling8

Fall Detection

Crash Detection7

86-decibel Siren
to attract attention

Cellular9

Compare all models Shop Apple Watch

Give WOW.

Shop the Holiday Gift Guide

Why Apple Watch

It’s the ultimate device for a healthy life.

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watchOS 9

Extremely insightful.

Exceptionally personal.

See what′s new

Apple Watch essentials

New styles.
Ready for new
adventures.

Shop the latest straps

Magic runs in the family.

Explore all AirPods models and find the best ones for you.

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Free delivery

Get free delivery direct to your door.

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Ways to buy

Choose the way that’s right for you.

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Get help buying

Have a question? Call a Specialist or chat online.
Call 000800 040 1966.

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Get more out of Apple Watch

Apple One

Bundle four Apple services.

And enjoy more for less.

Try it free13

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Apple Music

Over 100 million songs.
Start listening for free today.

Three rings.
One goal.

See how to close your
Activity rings
on Apple Watch

Health app

Now with a healthy dose of updates.

Learn more