WFYR
| City | Elmwood, Illinois |
|---|---|
| Broadcast area | Peoria, Illinois |
| Frequency | 97.3 MHz |
| Branding | 97.3 River Country |
| Programming | |
| Format | Country |
| Ownership | |
| Owner | Cumulus Media (Radio License Holding CBC, LLC) |
| WGLO, WIXO, WVEL, WZPW | |
| History | |
First air date | August 2, 1993 |
Call sign meaning | "Fire" (station's original nickname, Fire 97.3) |
| Technical information | |
| Facility ID | 72080 |
| Class | B1 |
| ERP | 23,500 watts |
| HAAT | 103 meters (338 ft) |
Transmitter coordinates | 40°46′22.1″N 89°44′50.4″W / 40.772806°N 89.747333°W (NAD83) |
| Links | |
| Webcast | Listen live Listen Live (iHeart) |
| Website | 973rivercountry.com |
WFYR (97.3 FM) is a radio station broadcasting a country music format[1] and licensed for Elmwood, Illinois, United States, in the Peoria area. The station is owned by Cumulus Media,[2] which purchased the station from Townsquare Media.[3]
History[edit]
Ever since the station signed on on August 2, 1993, it has always aired a country format. At first, WFYR used the branding "Fire 97.3". In the early-2000s, it was changed to "97.3 River Country". From September 6, 2013, to February 2, 2020, it used the nationally syndicated "Nash FM" branding.[4][5]
Today, they are known for boosting local country music artists, with a weekly feature. From 2013 to 2020, the station competed in the Nash Next National Competition.
On February 3, 2020, WFYR rebranded back to its previous identity as "97.3 River Country."[6]
On Air Personalities[edit]
| Days | Time | Show/Personality |
|---|---|---|
| M-F | 5a-9a | The Ty Bentli Show |
| M-F | 9a-12p | Kristin |
| M-F | 12p-3p | Doc Watson |
| M-F | 3p-7p | Red Hot Brian Scott |
| M-S | 7p-12a | Nash Nights Live |
| M-F | 12a-4a | The Blair Garner Show |
| Sa | 7a-10a | American Country Countdown Rewind |
| Su | 9a-12p | Country Countdown USA with Lon Helton |
| Su | 12p-4p | American Country Countdown with Kix Brooks |
Previous logo[edit]
References[edit]
- ^ "Station Information Profile". Arbitron. Archived from the original on March 1, 2010. Retrieved September 4, 2018.
- ^ "WFYR Facility Record". United States Federal Communications Commission, audio division.
- ^ "Cumulus, Townsquare Swap Involves 65 Stations, 13 Markets, $116 Million Cash" Archived May 1, 2012, at the Wayback Machine from All Access (April 30, 2012)
- ^ 97.3 River Country (September 6, 2013). "We have a new name !! !! !". Facebook. Retrieved September 30, 2013.
- ^ Tarter, Steve (September 9, 2013). "On the air: River Country handle traded in for a NASH". Minding Business. Peoria, Illinois. Archived from the original on December 10, 2015. Retrieved September 30, 2013.
- ^ WFYR Returns To River Country Identity
External links[edit]
- WFYR in the FCC FM station database
- WFYR on Radio-Locator
- WFYR in Nielsen Audio's FM station database
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