December 13, 2021

Volume XI, Number 347

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Sarah Bottorff

Sarah is the Head of Growth at Lawmatics. She has over 15 years of marketing and sales experience and has a proven track record of building brands and driving growth at companies like MyCase, Smokeball, CJ Affiliate, Johnson & Johnson, and FastSpring.

Before joining Lawmatics, Sarah held the role of VP of Marketing at FastSpring, where she built out the marketing arm of the go-to-market team, created a scalable demand generation machine, and rebranded the company - repositioning it from a legacy fragmented ecommerce solution to the leading full-service ecommerce platform.

Prior to FastSpring, Sarah built and led the marketing strategy for both MyCase and Smokeball, propelling each legal tech company to become the leading solutions players on the market today.

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Articles in the National Law Review database by Sarah Bottorff