Become a Top Chief Sales Officer

Chief Sales Officers must drive growth in a complex selling environment

Though B2B selling is becoming increasingly complex, demands from the C-suite for continued growth have not slowed. Chief sales officers (CSOs) must make the correct technology, talent, enablement and operational decisions and investments to ensure the function continues to deliver growth.

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How we address chief sales officers’ top challenges

CSOs are pressed to deliver immediate results but often lack the resources necessary to meet these demands whilst also building towards future success. Gartner provides robust benchmarks, tactical tools, and peer-sourced best practices to help CSOs make decisions and execute initiatives confidently.

Make Bold Moves

Nearly 67% of sales organizations are completing, undergoing, or planning a sales transformation to further evolve the function.

Gartner helps CSOs evaluate their sales organization's functional maturity to reveal gaps between where they are and where they want to go. Through benchmarks and tactical tools, we help CSOs make smarter decisions about where to spend time and resources.

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Develop your strategic plan

Changes in buying behavior have forced CSOs to reexamine their strategic plans. Planning that doesn’t account for these changes leads to wasted investments, limited performance gains and damaged credibility. Gartner helps CSOs tackle the essentials of a successful functional strategic plan.

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Benchmark your top priorities against other chief sales officers

Disruptive technologies, changing customer dynamics, and shifting economic conditions mean CSOs must rethink their functional priorities and investments. Benchmark your top priorities against your peers and develop a sales strategy that engages the C-suite and the broader sales force.

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Exclusive content just for chief sales officers

The Chief Sales Officer is a definitive guide to help you stay ahead of emerging issues. Each quarterly issue focuses on a different theme. From insights on navigating a pending economic downturn, to interviews with the most progressive CSOs in the field, The Chief Sales Officer breaks down the latest insights and best practices to help you drive them to practical execution.

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Lessons in Sales Leadership Podcast

Go inside the minds of top CSOs. What are their stories? Their challenges? What drives them to succeed? On Lessons in Sales Leadership, sales and marketing guru Brent Adamson interviews CSOs about the decisions they’ve made and the lessons they’ve learned on their journey to success as a sales leader.

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New to your chief sales officer role?

Almost 50% of executives struggle when starting a new position. This happens because they take on too much, too quickly to prove themselves. Gartner analyzed sales leadership transitions, and uncovered insights you can leverage to establish yourself as an effective enterprise leader.