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Image may contain: text that says 'Expected Impact of COVID 19 on Marketing Budgets in 2020 Relative Original Plan as of 27 March 2020 40% 40% 36% 18% 0% Moderately Decreased (5%-15%) 3% Significantly Decreased (15% or More) 360 marketing leaders Source tasearch Connections Impact expect COVID your 725172C Slight Change (Within 15%) Moder ncreased (5%-15%) Significantly ncreased (15% More) budgeti 2020, elative original plant'
Image may contain: text that says 'Key points Business execution have bright spots but continued remedial several will enhance business performance. Material risks Our recent acquisition has a minor change position. other material risks are stable. External environment External events require only minor tactical responses. Security strategy Execution of current security strategy largely on target. Our process maturity continues improve, exceeds peer benchmarks and approaching target. Recommendation Note current state and endorse action plan. gartner.com/SmarterWithGartner Gartner 2020 Gartner. Inc. rightsreserve cTmKT Gartner.'
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Videos
Gartner Podcast: Help Employees Manage the Emotional Toll of COVID-19
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ThinkCast Podcast: Coronavirus: How to Support Your Remote Employees
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Gartner On-Demand Webinar: Remote Work After COVID-19: New Normal or Pandemic Experiment?
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Posts

Reset for a sustainable future. As the phases of the COVID-19 pandemic progress, invest your lessons learned back into the enterprise to reset strategy and build resilience, explains Gartner Chief of Research Chris Howard. Learn more: https://gtnr.it/2BgKGfj #BusinessContinuity #Planning #Leadership #COVID19

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A better understanding of 3 categories of business visibility can help marketers adjust their #advertising strategies to be most effective with tighter #budgets. Read on: https://gtnr.it/2PxIwvj #GartnerMKTG #CMO

Image may contain: text that says 'Expected Impact of COVID 19 on Marketing Budgets in 2020 Relative Original Plan as of 27 March 2020 40% 40% 36% 18% 0% Moderately Decreased (5%-15%) 3% Significantly Decreased (15% or More) 360 marketing leaders Source tasearch Connections Impact expect COVID your 725172C Slight Change (Within 15%) Moder ncreased (5%-15%) Significantly ncreased (15% More) budgeti 2020, elative original plant'
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