Digital Transformation in Retail

Retail CIOs must leverage digital technology foundation to innovate the customer experience

Retailers increase market share for digital-savvy customers

Every customer interaction is a unique opportunity to harness long-term value by providing exceptional service. Retailers must leverage technology that augments the customer’s preferred way to shop.

Gartner can help you achieve the goal of retail digital transformation and innovation to enable the delivery of a unified retail commerce experience for customers.

Consumers determine retail business success well before the sale

Customers are demanding greater levels of contextualization of products and services. Retail CIOs can leverage artificial intelligence to capture deeper insights, anticipate customer needs and proactively deliver across every touchpoint.

By 2021, 77% of retailers will survey plans to have AI in place. Of those responding positively, 87% indicate robotics for warehouse picking as the No. 1 use case.

Create a Resilient Innovation Funding Model

The pace of global disruption and digital transformation strategy forces companies to become agile in every process to succeed. This complimentary webinar will help CIOs leading innovation to develop foundational and flexible approaches for funding innovation to increase agility and growth while balancing financial expectations in every market situation.

Gartner is our long-term advisory collaborator. We fully trust Gartner to give us advice at both the strategic and technological levels.

 

Xie Xiupeng

Co-Founder of Cloud Computing, Yonghui Superstores

Insights you can use to enhance your digital transformation journey

With Gartner insights and guidance, learn to uplift customer experience through digital transformation in retail.

COVID-19 forced digital transformation to move at an unprecedented rate, by some estimates fast-forwarding consumer and digital business adoption by five years in just eight weeks. 

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Organizations are reprioritizing their digital investment plans to increase business resilience and prepare for larger-scale transformation. Gartner can help organizations build its digital presence by shifting customer-facing activities to digital channels.

Build a digital platform

Retail Industry Related Content

E-Book

Retail Digital Transformation and Innovation Primer for 2020

The digital business battle has moved back into the physical retail realm, and differentiation depends on digital transformation of the physical retail environment.

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research

COVID-19 Fast Response Plan for Retail CIOs

COVID-19 has rapidly altered consumer behavior and brought volatility to global markets. Here's an overview of COVID-19 in retail and an example fast response plan for retail CIOs.

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webinar

14 Ways for Retailers to use IT to Optimize Business Cost

The COVID-19 crisis left many retailers with low or limited cash reserves, putting the business in jeopardy. This complimentary webinar explores using a disciplined approach to continuous cost optimization as a major back-to-work strategy.

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Gartner IT Webinars

Add value through technology, drive innovation and manage risk more effectively across the business with expert guidance.

Client Success Story

Enabling “New Retail” and Business Innovation

To drive retail transformation, Younghui Superstores created a “new retail” strategy and needed to verify if the strategy could meet current as well as future business needs. Using Gartner research and expert advisors, our client was able to strategically validate the new strategy and create a more flexible IT infrastructure in line with the business goals.

Gartner is a trusted advisor and an objective resource for more than 14,000 enterprises in 100+ countries.

Learn more about how we can help you achieve your mission-critical priorities.