Kelly Blum

@KellyCBlum

Head of for Gartner's Marketing & Communications and Sales & Service practices, covering both and

Joined August 2013

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  1. Nov 15

    Gartner analyst discusses why corporate are held to higher standards than politicos in an piece for . Read more here.

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  2. Nov 15
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  3. Nov 15

    Gartner analyst shares why CMOs are placing a lot of weight on data-driven - findings from Gartner CMO Spend Survey. Read more via .

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  4. Nov 15

    Gartner analyst Ewan Mcintyre discusses key findings from the annual Gartner CMO Spend Survey 2019-2020. Read more via Decision Marketing.

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  5. Nov 15

    Gartner expert Oweise Khazi weighs in on and what keeps Jeff Bezos up at night with . Read here.

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  6. Nov 13

    Gartner analyst Steve Rietberg says leaders must adjust their pipeline management and forecasting to accommodate the buyer’s buying journey. Read more.

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  7. Nov 13

    Gartner analyst Steve Rietberg shares how leaders can get more value from their pipeline in a nonlinear buying process.

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  8. Nov 11

    Gartner analyst Elizabeth Shaw outlines the top 3 barriers to in and how to overcome them.

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  9. Nov 8

    Gartner analyst shares how can engage customers by connecting on . Read more.

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  10. Nov 4
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  11. Nov 4

    Gartner analyst Chris Bendtsen says still remains a work in progress for brands.

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  12. Nov 1

    . research shows a missed opportunity for cost savings in when customers unnecessarily switch to live channels. Read more here.

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  13. Oct 28

    Gartner expert Supriya Jain discusses the key findings from Gartner's Digital IQ Index: Specialty Retail 2019 report in . Read more.

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  14. Oct 28

    Scott Collins, VP, Team Leader in the Gartner practice, discusses a new seller strategy that outperforms peers. Watch now.

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  15. Oct 23

    Employees not tethered to a desk can be hard to reach but non-wired must be a priority for leaders. Gartner expert Humaria Arifin gives 3 tips here.

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  16. Oct 17

    Gartner analyst Drew Kraus shares 4 technologies of high importance to and support leaders from the Gartner . Read more.

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  17. Oct 17

    Gartner analyst Drew Kraus highlights five technologies within the Hype Cycle for Customer Service and Support Technologies, 2019 for a unified experience.

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  18. Oct 8

    Gartner experts Lili Meng and Karen Lee discuss what makes a best-in-class when it comes to programs. Read more

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  19. Oct 8

    Gartner analyst outlines the top 3 challenges facing leaders today.

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  20. Oct 3

    Gartner analyst Charles Golvin provides insight on the three areas need to focus on to identify, collect and apply better . Read more.

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