Gartner CSO & Sales Leader Conference

October 6 – 8, 2020 | Las Vegas, NV

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A comprehensive conference experience for chief sales officers and sales leaders

At Gartner CSO & Sales Leader Conference, B2B sales leaders who are focused on sales enablement and operations learn from the latest research covering topics such as sales talent, customer buying behaviors, account planning collaboration and sales technology. 

Our 2019 CSO & Sales Leader Conference tailored breakout sessions, workshops, roundtables, one-on-ones and the exhibitor hall to bring attendees practical tools to transform their sales team into a next-generation selling organization. 

The top 4 priorities that sales leaders met on included:

  • Building high-performing sales experts
  • Using sales operations for competitive advantage
  • The sales enablement strategies of the future
  • Leading sales through change

Trusted sales insights

Learn from progressive sales leaders and evidenced-based insights to tackle critical sales issues, and ensure your organization has the resources and processes to successfully execute a sales operations strategy. 

Leading technology

Gain insight on supporting technology investments and discover how to leverage sales analytics to maximize ROI and improve sales performance management. 

Practical application

Engage with sales leader peers and Gartner experts to hear how to improve aptitude and drive success within your sales organization on topics such as team structure and sales performance management. 

The Gartner difference

Gartner is the world’s leading research and advisory company. We equip leaders and their teams in every major business function with the indispensable insights, advice and tools to achieve their mission-critical priorities today and build the successful organizations of tomorrow. Across every industry and enterprise size, Gartner provides the expertise needed to tackle your key initiatives, stay ahead of competition and grow your organization’s value.

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    Sales leaders making bold moves

    Sales leaders must stay ahead of emerging business trends, consistently inspiring their sales organizations to adopt new initiatives and deliver on ever-increasing growth targets. Gartner CSO & Sales Leader Conference provides insights, strategy and actions to achieve those goals. 

    • For Chief Executives who want to gain insights from Gartner’s data-backed research and apply throughout all major areas impacting organizational function—from frontline manager effectiveness to account growth and sales process design. 
    • For Global, regional and divisional leaders looking to learn the latest trends and insights critical to their job success, leaving with clear next steps and practical guidelines into how to address challenges such as revamping sales process or redesigning account development resources to achieve growth. 

    2019 Tracks at a Glance

    Attendees had access to hours of the latest Gartner research with sessions designed to help sales leaders drive revenue, improve the customer buyer experience and build a strong sales force. Each track has a particular area of focus to help deliver on what matters most to you and your organization including sales performance, sales operations and planning, sales enablement and leading sales teams through change. See more of what we covered in 2019.

    Track A

    Building High-Performing Sellers

    As customers have access to more — and better — information from digital channels, the pressure is on sales reps and their leaders to adapt to new customer expectations, needs and buying behaviors. Sessions in this track explore how progressive sales organizations are expanding and changing their talent strategies to improve sellers’ chances of winning high-quality deals.

    Track B

    Using Sales Operations for Competitive Advantage

    Progressive sales operations teams are transforming their capabilities to unlock the sales performance and go-to-market insights that will position them as a strategic function within sales organizations. Sessions in this track focus on creating a world-class sales operations function, leveraging sales analytics and improving sales performance management.

    Track C

    The Sales Enablement Function of the Future

    From a rapidly growing sales enablement technology landscape to ever-higher demands on sales teams, sales organizations are struggling to provide the support needed for bigger, more complex purchases. Sessions in this track focus on how organizations can evolve their sales enablement capabilities — from creating a buyer enablement ecosystem to shortening the learning curve for sellers.

    Track D

    Leading Sales Through Change

    Sales leaders are being challenged on every level. It’s more important than ever to stay ahead of emerging business trends while continuing to inspire their sales organizations to adopt new initiatives. In these sessions, discover how top performers are delivering on ever-increasing growth targets and examine CSO priorities heading into 2020. Plus, explore leadership strategies to drive change and engage the sales organization, and ways to maximize C-suite partnerships.

    Novel Coronavirus update

    Gartner is closely monitoring developments related to the novel coronavirus (COVID-19), including guidance from the Centers for Disease Control & Prevention (CDC) and local, state, and federal government directives and guidance.

    We continue to evaluate the situation on a daily basis with regard to the health and safety of our attendees, employees, and partners, as well as our ability to deliver the conference experience our participants expect.

    We will communicate any updates directly to all registered attendees and exhibitors. 

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