Gartner for Innovation & Strategy

Achieve your priorities

Innovation and strategy drive business growth

Greater organizational complexity and fluctuating macroeconomic trends, combined with lower barriers to entry for smaller competitors, make sustaining growth increasingly challenging. Our insights, advice and tools help innovation and strategy leaders like you achieve your mission-critical priorities and position your organization for growth.

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Resources for strategy leaders

Winning in the turns

When profitability forecasts are down and a recession is approaching, most companies try to simply weather the hardships. Gartner profiled the best practices of 60 companies that achieved simultaneous revenue and margin growth for the past 20 years.

These winning companies act boldly and maintain intense strategic focus during economic turns. As a result, their companies actually accelerate growth during turns.

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IoT Adoption Trends

View Gartner's latest benchmarks to see where your competitors are investing in IoT and learn how your IoT adoption strategy compares against your peers.

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IoT Adoption Trends

View Gartner's latest benchmarks to see where your competitors are investing in IoT and learn how your IoT adoption strategy compares against your peers.

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Customer Success Metrics in New Product Development

R&D teams often focus on product specifications and fail to consider customer experience while designing new products. Download this research report to learn how R&D leaders must update NPD processes to drive the commercial impact of new products and services.

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Customer Success Metrics in New Product Development

R&D teams often focus on product specifications and fail to consider customer experience while designing new products. Download this research report to learn how R&D leaders must update NPD processes to drive the commercial impact of new products and services.

Learn more

Improve the Value of Digital Investments

Gartner surveyed strategy leaders to understand the return on their digital investments. Download the research and see the three key reasons why digital investments lack return.

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Improve the Value of Digital Investments

Gartner surveyed strategy leaders to understand the return on their digital investments. Download the research and see the three key reasons why digital investments lack return.

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Resources for R&D leaders

Build a culture of innovation

Driving innovation is more complex than ever as companies seek to innovate beyond products into services, ecosystems and business models. Simply building better products and services for customers is no longer sufficient. R&D leaders are expected to link ideas, information, technologies and services — all while maintaining a customer-first and business-first perspective. Gartner provides the insight, advice and tools to unlock innovation at your company.

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Customer Success Metrics in New Product Development

R&D teams often focus on product specifications and fail to consider customer experience while designing new products. Download this research report to learn how R&D leaders must update NPD processes to drive the commercial impact of new products and services.

Free Research

Customer Success Metrics in New Product Development

R&D teams often focus on product specifications and fail to consider customer experience while designing new products. Download this research report to learn how R&D leaders must update NPD processes to drive the commercial impact of new products and services.

Learn more

New Product Development Team Structures

As companies rely more heavily on product launches for growth, R&D leaders are finding ways to optimize their teams in ways that support successful new product development (NPD) initiatives. Download the research to understand the relationship between different team structures and product success.

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New Product Development Team Structures

As companies rely more heavily on product launches for growth, R&D leaders are finding ways to optimize their teams in ways that support successful new product development (NPD) initiatives. Download the research to understand the relationship between different team structures and product success.

Learn more

Customer Insight in New Product Development

Learn how R&D organizations gather, interpret and apply customer insights to develop new products. See Gartner's new research on the challenges and approaches your peers are taking.

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Customer Insight in New Product Development

Learn how R&D organizations gather, interpret and apply customer insights to develop new products. See Gartner's new research on the challenges and approaches your peers are taking.

Learn more