Amazon IQ Index

Sharpen your Amazon strategy and digital marketing budgets

Gain insights into the right levers to improve your brand visibility, grow share over your competitors and optimize your spend with the Amazon IQ Index.

Understand opportunities

Insights into the impact of paid, earned and promotional opportunities.

Track and benchmark

Longitudinal analysis of brand KPIs, benchmarked against competitors.

Optimize results

Actionable insights help to shape Amazon strategies and direct marketing spend.

Gartner is a trusted advisor and an objective resource for more than 15,600 organizations in 100+ countries.

Learn more about how we can help you achieve your mission-critical priorities.