Marketing Dive

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Washington, DC
Joined December 2010

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  1. Pinned Tweet
    Jan 7

    It's been a tumultuous few years for marketing, and 2019 promises more of the same. Here's what will set the tone for marketing meetings in the months ahead:

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  2. 13 hours ago

    Mattel created a pop-up Airbnb listing based on Barbie's Malibu Dreamhouse.

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  3. 17 hours ago

    Just in time for Halloween, Russell Stover and other candy brands are rethinking their marketing. Will consumers bite?

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  4. 21 hours ago

    The exit of Dunkin's CMO capped off a remarkable few months that saw leadership changes at McDonald's, Taco Bell, J&J and

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  5. Oct 25

    Spotify is celebrating Halloween with a new campaign that highlights boundary-pushing artists with a pop-up store, OOH placements and short films.

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  6. Oct 25

    With sustainability becoming a major concern for consumers, brands like Brita, Subaru and Kohl's are winning points by pushing relevant messaging to help support a greener planet.

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  7. Oct 25

    The continued growth of Amazon's ad business was a bright spot in an earnings report that otherwise highlighted some weaknesses and caused the company's stock to drop.

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  8. Oct 25

    Samsung is taking its selfie game to new heights by launching its latest smartphone model to the edge of Earth's atmosphere and uploading fan-submitted photos to make them appear as if they're in space.

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  9. Oct 25

    Budweiser refreshes its "Drink Wiser" campaign with social and OOH ads reminding people to "hydrate between Buds"

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  10. Oct 24

    ICYMI: new CMO Ellie Doty details how the chain integrates tech into marketing and shares lessons she learned after more than a decade at Yum Brands

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  11. Oct 24

    In a creative stunt for Halloween, hosts a seance and invites spirits to taste test a Ghost Whopper

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  12. Oct 24

    "It's our biggest megaphone," REI's Ben Steele said of , which this year includes nationwide cleanup sites

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  13. Oct 24

    Just in time for , Russell Stover and other candy brands are rethinking their marketing. Will consumers bite?

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  14. Oct 24

    Ad spend through Amazon's DSP was up 30% in Q3 as brands increasingly targeted ads on Amazon web properties as well as on sites it doesn't own, found

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  15. Oct 24

    The exit of Dunkin's CMO capped off a remarkable few months that saw leadership changes at McDonald's, Taco Bell, J&J and more

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  16. Oct 24

    . execs highlighted advertising as a bright spot in a relatively flat Q3

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  17. Oct 24

    Budweiser refreshes its "Drink Wiser" campaign with social and OOH ads reminding people to "hydrate between Buds"

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  18. Oct 23

    This year, REI is asking a favor of it's 18 million members: to participate in a "nationwide clean-up effort" and sign up for a 52-week "action plan" to reduce their environmental footprint over the next year.

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  19. Oct 23

    Just in time for Halloween, Russell Stover and other candy brands are rethinking their marketing. Will consumers bite?

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  20. Oct 23

    Customer engagement is at the center of this acquisition, as Mastercard looks to help client partners improve their loyalty programs in a digital world.

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  21. Oct 23

    This move recognizes the needs of transgender and nonbinary individuals, who have petitioned P&G to remove the symbol typically associated with women.

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