Jennifer Polk

@JenPolk1

Chicago Native | Gartner Research Director covering Digital Commerce and Multichannel Marketing | Booth alum | Wife and mother of three | My views are my own

Chicago Metro
Joined February 2009

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  1. Jan 2

    10 Lessons Marketers Can Learn from the Circus

  2. Retweeted
    6 Dec 2017

    Marketing budgets fell from their peak by 6% to 2015 levels. Gartner’s Ewan McIntyre shares the 2017-2018 CMO Spend Survey and why need to show business results.

  3. 5 Dec 2017

    “Mobile Doesn’t Convert”? Put a Fork in It

  4. 4 Dec 2017

    Marketing Must Stop before the Start of 2018 | Here's why:

  5. 18 Oct 2017

    65%+ companies have deployed or are deploying technology.

  6. 18 Oct 2017

    By 2020, 25% of transactions will start with an device.

  7. Retweeted
    16 Oct 2017

    shares the importance of balancing strategic vision and tactical execution to be a successful CMO.

  8. Retweeted
    25 Sep 2017

    We’re hiring! Want to peek inside 's offices? Check us out on :

  9. 26 Sep 2017

    B2B get ready for 1-click purchase. Marketers prepare to expand B2B for

  10. Retweeted

    If a knee in Freddy Gray's back upset you as much a knee on the ground, this would be over.

  11. 20 Sep 2017
  12. 19 Sep 2017

    Kohl's to start accepting Amazon returns Kohls is clearly placing big bets on higher store traffic

  13. Retweeted
    13 Sep 2017

    Gartner highlight by , Brand Marketers, Answer a Higher Calling to Remain Relevant to Customers.

  14. 13 Sep 2017

    Back to Basics: Branding Remains at the Core of Marketing

  15. 8 Sep 2017

    Balance Strategic Vision and Tactical Execution

  16. 8 Sep 2017

    6 SEO Trends That Will Influence Your Content Marketing

  17. 8 Sep 2017

    Brand Marketers Answer a Higher Calling to Remain Relevant

  18. 10 Jul 2017

    deal may've contributed to Blue Apron's lower-than-expected IPO price

  19. 22 Jun 2017

    Whole Amazon: When Physical and Digital Commerce Converge (or Collide)

  20. 16 Jun 2017

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