WVLT-TV

Not to be confused with WLVT-TV.

This article is about the television station formerly known as WTVK. For the station in Naples, Florida that used this callsign from 1995 to 2007, see WXCW.

WVLT-TV

Knoxville, Tennessee United States
Branding	WVLT (general) WVLT News (newscasts) MyVLT (on DT2)
Slogan	Making a Difference
Channels	Digital: 30 (UHF) (to move to 34 (UHF)) Virtual: 8 (PSIP)
Subchannels	8.1 CBS 8.2 MyNetworkTV/Antenna TV 8.3 Start TV
Owner	Gray Television (Gray Television Licensee, LLC)
First air date	October 18, 1953 (1953-10-18)
Call letters' meaning	VoLunTeer State
Sister station(s)	WBXX-TV, WMC-TV
Former callsigns	WTSK-TV (1953–1954) WTVK (1954–1988) WKXT-TV (1988–1997)
Former channel number(s)	Analog: 26 (UHF, 1953–1988) 8 (VHF, 1988–2009)
Former affiliations	Primary: CBS (1953–1956) ABC (1956–1979) NBC (1979–1988) Secondary: ABC (1953–1956) DuMont (1953–1956) DT2: UPN (2003–2006)
Transmitter power	870 kW 1000 kW (CP)
Height	551.3 m (1,809 ft) 551.5 m (1,809 ft) (CP)
Facility ID	35908
Transmitter coordinates	35°59′44.4″N 83°57′23.1″W
Licensing authority	FCC
Public license information	Profile CDBS
Website	www.wvlt.tv

WVLT-TV is a CBS-affiliated television station licensed to Knoxville, Tennessee, United States. It broadcasts a high definition digital signal on UHF channel 30 (or virtual channel 8 via PSIP) from a transmitter on Sharp's Ridge in North Knoxville. Owned by Gray Television, WVLT is part of a duopoly with Crossville-licensed CW affiliate WBXX-TV (channel 20); the two stations share studios on Papermill Drive (near I-40/I-75) on the city's westside.

On cable, WVLT is available on Charter Spectrum channel 8, Comcast Xfinity channel 6, WOW! channel 5, and AT&T U-Verse channel 8.

History

WVLT-TV debuted on October 18, 1953 as WTSK-TV on channel 26. It was Tennessee's first UHF station, and the second television station in East Tennessee, signing on just a few hours after WROL-TV in Knoxville (channel 6, now WATE-TV). The station was a CBS affiliate, but also shared ABC programming with WROL-TV.

Channel 26 found the going difficult at first, since television manufacturers weren't required to build in UHF tuning capability at the time. Viewers needed an expensive converter to watch WTSK, and even then the picture quality was marginal at best. In addition, most of East Tennessee is very mountainous, and UHF signals at the time usually did not carry very well over rugged terrain. In 1954, the station's original local owners, Television Services of Knoxville, sold the station to South Central Communications, a radio company in Evansville, Indiana, who changed its calls to WTVK.

When WBIR-TV signed on in 1956 and took the CBS affiliation, WTVK became a full-time ABC affiliate. However, it spent most of the next 20 years as a very distant third in the ratings. While this was due in part to ABC being a much weaker network (it wouldn't be on par with CBS and NBC in terms of programming until the 1970s), another problem was the terrain issue. Many viewers didn't get a clear signal from channel 26 until cable arrived in Knoxville in the 1970s. In fact, many viewers got a better signal from WLOS-TV (channel 13) in Asheville, North Carolina; WLOS' transmitter is located almost 118 miles (190 km) east of Knoxville.

On September 17, 1979, the station swapped affiliations with WATE-TV and became an NBC affiliate. By this time, ABC had become the highest-rated network in the country, and was seeking to affiliate with stronger stations. Under the circumstances, ABC jumped at the chance to move its programming to long-dominant WATE-TV. Even as NBC dominated the ratings in the 1980s, channel 26 stayed in the local ratings basement. However, it did win the rights to broadcast a daily one-hour show from the 1982 World's Fair, held in Knoxville. The program was hosted by Jim Hess and Jim Hampton and featured news updates with WTVK news anchors including Melinda Kramer.

On September 10, 1988, the station returned to CBS, swapping affiliations with WBIR-TV; and two months later on December 1, the station changed its calls to WKXT-TV and moved to channel 8, one of the last remaining VHF channel allocations in the U.S. (The WTVK call letters were later used by WXCW in Naples/Fort Myers, Florida, which used WTVK calls from 1995 to 2007). It became one of the few stations in America to have been a primary affiliate of all "Big 3" networks. Soon after the move to the VHF band, South Central sold the station to a local ownership group in 1992. Current owner Gray Communications (now Gray Television) bought the station in 1996. The new owners changed the callsign to the current WVLT-TV on February 10, 1997.

On January 9, 2011, channel 8's 11 p.m. newscast became the first in the Knoxville market to originate in high definition. On April 20, 2013, WVLT became the last station in the market to add a weekend morning newscast.

WVLT-DT2

WVLT-DT2 is the MyNetworkTV-affiliated second digital subchannel of WVLT-TV, broadcasting in 720p high definition on UHF channel 30.2 (or virtual channel 8.2 via PSIP). On cable, the subchannel is available on Spectrum channel 15, Xfinity and WOW! channel 8, and U-verse channel 21.

History

WVLT-DT2 began broadcasting in 2003 as an affiliate of the United Paramount Network (UPN), and was originally branded as UPN Knoxville. It cleared UPN's entire schedule. The original UPN affiliate in Knoxville was the now-defunct WEEE-LP, which was also a secondary affiliate of FamilyNet.

In September 2006, UPN and The WB networks ceased operations and merged to create The CW Television Network. WBXX, the original WB affiliate for Knoxville, took the CW affiliation. The same month, Fox Television Stations launched MyNetworkTV to give UPN and WB stations not selected for the CW another option besides going independent. WVLT-DT2 was announced as Knoxville's MyNetworkTV affiliate beginning September 2006. Since then, it has been branded as My VLT, although for the first few years of MyNetworkTV affiliation, it had a branding of My VLT 2.

WVLT-DT2 began broadcasting a 720p high definition signal in mid-2011.

Digital television

Digital channels

The station's digital signal is multiplexed:

Channel	Video	Aspect	PSIP Short Name	Programming
8.1	1080i	16:9	WVLT-DT	Main WVLT-TV programming / CBS
8.2	720p		MYVLT	MyNetworkTV & Antenna TV
8.3	480i		START	Start TV

Analog to digital conversion

WVLT-TV shut down its analog signal, over VHF channel 8, on June 12, 2009, the official date in which full-power television stations in the United States transitioned from analog to digital broadcasts under federal mandate. The station's digital signal remained on its pre-transition UHF channel 30. Through the use of PSIP, digital television receivers display the station's virtual channel as its former VHF analog channel 8.

As part of the SAFER Act, WVLT-TV kept its analog signal on the air until June 26 to inform viewers of the digital television transition through a loop of public service announcements from the National Association of Broadcasters.

Programming

Syndicated programming on WVLT-TV includes The Dr. Oz Show, Inside Edition, Entertainment Tonight, and Extra. Syndicated programming on WVLT-DT2 includes Mike & Molly and The Office, among others. WVLT-DT2 also runs some programming shared with the main channel. Beginning in September 2016, Antenna TV programming is aired on WVLT-DT2 in the overnight hours from 1 to 8 a.m. ET.

Sports programming

In 1998, when CBS regained National Football League rights, it became the primary American Football Conference broadcaster. WVLT has aired most Tennessee Titans (formerly Oilers) games since. The team's magazine program, Titans All Access also airs on the station.

WVLT also airs Tennessee Volunteers football and basketball games through CBS since 1988.

The station also previously broadcast Southeastern Conference football and basketball games originated from Raycom Sports (formerly Jefferson Pilot/Lincoln Financial Sports) via syndication from the 1990s until 2009, when ESPN Plus-oriented SEC Network (now SEC TV) took over from 2009 until 2014. The package was previously run on WBIR and/or WTNZ (then WKCH) throughout the 1980s and the early half of the 1990s until WVLT acquired local rights. WVLT carried the SEC TV package throughout its entire 2009-2014 existence, although it was shared with WVLT-DT2. However, due to the launch of the new cable-exclusive SEC Network as part of a multi-year contract between the Southeastern Conference and ESPN, SEC TV was dissolved because of the new cable network's launch. WVLT still airs a large number of SEC football games through CBS' SEC package. WVLT is currently serving as an affiliate of Raycom's ACC Network, which brings Atlantic Coast Conference football and basketball, but the affiliation is currently shared with co-owned WBXX-TV.

Vol Network affiliation

In 2007, WVLT and the Vol Network, the broadcasting arm of the University of Tennessee's athletic department, entered into a new 10-year agreement for WVLT and MyVLT to be the exclusive home of all Vol TV Network programing in the Knoxville area. WVLT paid UT $4.95 million for the 10-year contract. This gives the two stations the exclusive rights to the weekly highlights shows featuring the head coaches of the football, men's basketball, and women's basketball teams, as well as other UT athletic-related programs in the Knoxville market. With this, the Vol TV Network ended a 10-year relationship with NBC affiliate WBIR-TV.^[1]

Former on-air staff

• Adele Arakawa (later main news anchor for KUSA in Denver; now retired)
• Ed Hooper (author)

External links

• Official website
• Query the FCC's TV station database for WVLT-TV
• BIAfn's Media Web Database -- Information on WVLT-TV
• Program Information for WVLT at TitanTV.com