The Gartner Talent Angle podcast is a new and exciting approach to talent management. Every month, we’ll talk with those on the forefront of HR innovation — innovators, academics, HR professionals, economists, coaches — to explore the most interesting and cutting edge ideas in the world of HR and people development. Join us as we reimagine talent.
182: Make Your Groups Elite; Good is the New Cool | ThinkCast - Gartner Podcast
April 02, 2019
Featured Guest: Daniel Coyle , emt:page/expert/internal/richard-delisi , Afdhel Aziz
Daniel Coyle – author of “The Culture Code: The Secrets of Highly Successful Groups” – shares what elevates the best groups and teams above the rest of us. Spoiler alert – it does not mean making everyone feel comfortable. Then, marketing guru, branding expert and author Afdhel Aziz helps you elevate your brand above the noise in today’s marketplace: “Know your purpose. Know why you exist as a company beyond just making money.” And many companies are taking the approach of, “Ask not what you can do for our brand. Ask what our brand can do for you.” But Gartner expert Rick DeLisi says you might be asking the wrong question.