Set a budget that works for your business
Put the story of your business in front of the people you want to reach.
![Set a budget that works for your business](/yt/assets-adv/static/images/base/pricing/pricing__hero-38461482c227b00667b39905af330d0e.png)
![Set a budget that works for your business.](/yt/assets-adv/static/images/base/pricing/pricing__hero-breakout-88d248d4916ff408fc38f0037f57ff0b.png)
Get the most out of your budget
Learn about video advertising costs
Most businesses start with at least $10 per day for local campaigns.
If you’re looking to reach a broader range of potential customers, call a YouTube Advertising expert today.
Only pay when people choose to watch your ad
For example, when someone chooses to view your TrueView ad for at least 30 seconds or engages with your ad - like clicking on a call-to-action overlay, a card or a companion banner.
Make adjustments anytime
It’s your call on how much you budget and how you decide to pay – you’re free to make adjustments whenever you need to.
You can find an in-depth breakdown of how billing works (and how you can manage your video advertising costs) in the Google Ads Help Center.