Build on the Messenger Platform.

Apps on the platform let people express themselves and get creative. People can install your app and use it right from the conversations they’re already having in Messenger.
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Get discovered in conversations.

Grow your audience and start reaching the 600M+ people using Messenger. When someone sends something with your app, their friend will see where it came from, along with a link to install the app.

Make it easy to reply with your app.

Drive engagement with Reply links built right into the conversation. These bring people back to your app, where they can find more stuff to send to their friends in Messenger.
To get Install and Reply links, submit your app for review.
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  • Tap Reply
  • Choose Content
  • Send

Give people ways to express themselves.

Create apps for Messenger so people can make their conversations more personal, unique and engaging.

Featured Apps

These apps are great examples of how to integrate with Messenger.
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  • Bitmoji
    Your own personal emoji.
  • FlipLip
    Make any photo talk.
  • GIPHY
    Text, save and share GIFs anywhere.

Ready to build your app for Messenger?

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