Drive More Mobile Advertising Revenue
MoPub is the world's leading ad server for mobile developers, designed to drive more ad revenue through a single solution. Our comprehensive platform lets you monetize with direct advertisers, your ad network partners and plug in to thousands of high quality advertisers on our ad exchange, MoPub Marketplace.
![MoPub ensures you maximize your revenue](/web/20150527165557im_/https://get.fabric.io/assets/mopub/mopub-dashboard-88b6dc3f90d9739f9a67c0fd397af835.png)
You have the power to work with the advertising sources that make the most sense for your business. Best of all, MoPub ensures you maximize your revenue by showing the ad from the highest paying advertiser.
Powerful Ad Serving for Direct Campaigns
MoPub offers powerful ad serving to support all of the major campaign management, budgeting, and targeting features you need to grow your business.
"Working with MoPub means we don’t have put in the effort to create a custom solution from scratch for every advertiser that we work with — so we can focus on our app and our business. The MoPub Native Ad standard makes it easy for us to both work directly with advertisers on MoPub Marketplace."
"The overall process of creating campaigns is definitely more intuitive, thanks to our partnership with MoPub."
From direct advertiser deals to your own promotional campaigns, you can fully optimize your user experience with sophisticated geo-targeting, keyword-targeting, and frequency caps on Android, iOS and mobile web.
We support all formats including native ads, videos, interstitials, banners and custom formats.
![We support all formats](/web/20150527165557im_/https://get.fabric.io/assets/mopub/mopub-all-formats-2b1dbccc34491650ea360b7ab0ff538d.png)
Flexibility to Work With Any Ad Network
MoPub's ad network mediation allows you to serve ads from any networks through a single SDK.
![MoPub ad networks](/web/20150527165557im_/https://get.fabric.io/assets/mopub/mopub--ad-networks-f8d931cb047610018d95a3d4e314d56c.png)
MoPub's mediation features leverage our ad serving technology to allow you to allocate each ad impression to the right ad network, optimizing your revenue. We also give you the ability to work with any network using third-party SDKs and adaptors, many of which are pre-built.
More Revenue From Thousands Of Marketplace Advertisers
MoPub operates the world's largest real-time bidding exchange, MoPub Marketplace, for mobile in-app ads. Directly integrated into the platform, Demand Side Platforms (DSPs) on MoPub Marketplace compete with your existing network partners to give you the best possible price for your inventory.
MoPub Marketplace gives you more control and more transparency over how you monetize, so you can focus on building great apps. Learn more about how MoPub Marketplace works.
MoPub is already trusted by many top developers:
![Mopub customers left](/web/20150527165557im_/https://get.fabric.io/assets/mopub/mopub-customers-left-e360aedbd36c74a8ac20826c33f84a4b.png)
![Mopub customers right](/web/20150527165557im_/https://get.fabric.io/assets/mopub/mopub-customers-right-5e34109a68716d07a06a580c0da002c9.png)
Questions? Learn more from our docs.