Charitable Organizations

Step 1: Join the conversation

Twitter is a great way to raise awareness about your nonprofit organization or foundation, and to tell people how to donate and get involved. Build your social media presence on Twitter.

The importance of using hashtags

Tips on using hashtags to organize conversations about your foundation or organization.

Replies and mentions

It’s easy to be a part of the conversation on Twitter by replying to others and mentioning them in your Tweets.

How to retweet

Retweeting is a way for you to re-post someone else’s Tweet and quickly share it with your followers.

Show your personality in Tweets

A few key ways to show followers your personality and help display your voice to the world.

STEP 2: INCREASE FOLLOWERS AND IMPROVE ENGAGEMENT

To further your engagement with the public, and increase your followers, check out these six best practices:

Twitter for social good

Spread the word about the great things your organization is doing.

Tweeting photos and videos

Up your engagement and better connect with followers by regularly tweeting photos, Vine videos and more.

Fundraise with Twitter

Drive interest in your fundraising efforts through Twitter.

How to host a fundraising event

Raise money and awareness by running a campaign or holding an event on Twitter.

Twitter Alerts

Provide vital information to the public during fast-moving situations or emergencies.

Using Twitter in a crisis

Some tips about how organizations can best use Twitter in difficult situations.

View all Best Practices > 

Step 3: LEARN FROM OTHERS

Read how these nonprofits use Twitter, and how you can do the same.

Run a Twitter-based giving campaign

#GivingTuesday held an all-day hashtag-based event on Twitter.

How @charitywater raises awareness

@charitywater used Twitter in creative ways to build a huge following.

View all Success Stories >