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Insights of the Week

MasterCard Worldwide’s Approach to Digital Disruption

Learn the digital tactics MasterCard has integrated into its #PricelessSurprises campaign to meet business needs, form personal connections with consumers, and drive preference.

MillerCoors Drives Digital Innovation with the Startup Community

Stevie Benjamin, senior director of digital and media at MillerCoors, shares test examples from the company’s digital incubator, which was launched to help partnerships with the startup community.

Talent Is the New Black

Find out how Mondelēz International invests in its talent and accomplishes its goal of making every employee feel important.

The Tricky Business and Law of Loyalty Programs, Gift and Stored Value Cards

Legal experts discuss the basic laws behind gift card and customer loyalty programs, and how brands can avoid regulatory issues.

Dove Seven-Day Challenge

See how Dove increased consumer consideration and built its database of potential customers with a sampling campaign.

ANA Media Leadership Conference
in Three Minutes

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