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Friday Small Business Roundup: Lead Generation and More

October 11th, 2013 ::

You’d like more leads, wouldn’t you? We thought so. Read Rieva Lesonsky’s post 5 Ways to Generate More Leads and start getting them.

Is your email campaign working? You’ll never really know unless you learn How to Measure Email For Engagement and Sales. Read Monika Jansen’s post to learn how.

If You Advertise on Facebook, You Need To Know About Power Editor. Read Monika Jansen’s post to learn more.

Are you using content marketing? See how you measure up to other businesses – read Rieva Lesonsky’s post How Companies Use Content Marketing to Generate New Leads.

Friday Small Business Roundup: Everything You Always Wanted to Know About Inbound Marketing…and More

October 4th, 2013 ::

Are you using inbound marketing successfully? Maybe you’re not even sure what it is? No worries–our infographic “The Ins and Outs of Inbound Marketing” will get you up to speed.

In honor of  Techies Day, check out Monika Jansen’s post to learn the 7 Technical Skills Every Small Business Owner Needs For Online Marketing.

Then fine-tune your WordPress skills–read Monika Jansen’s post on WordPress 101: Basics Every Small Business Owner Needs to Know.

Leads are critical to small business growth. But What Leads Are the Most Valuable? Read Rieva Lesonsky’s post to find out.

Online marketing tools are helping restaurant owners get new customers. Are you ahead of the curve? Find out in How Are Smart Restaurant Owners Using Digital Marketing? by Rieva Lesonsky.

Have you invested in your business’s technology lately? If not, you could be getting left behind. Read Rieva Lesonsky’s post Small Business Tech Spending: Do You Measure Up? to find out.

Are you targeting Millennial customers or Baby Boomer? Either way, check out Rieva Lesonsky’s post How to Target 2 of Today’s Hottest Markets.

Friday Small Business Roundup: Social Media Marketing and More

September 27th, 2013 ::

Should You Dump Your Brand’s Facebook Page For Google+? Get Monika Jansen’s take on the question.

Social media can do more than create fans–it can boost sales. Read Rieva Lesonsky’s post Study Shows Social Does Drive Sales to learn more.

Technology is powering today’s small business, but is your tech up-to-date? Read Maria Valdez Haubrich’s post Small Business Tech Spending: Do You Measure Up? to see if you’re keeping pace.

Marketing today requires keeping in touch with customers in real-time–not easy. Read Monika Jansen’s Real-Time Marketing: 5 Ways to Do It Right to get help.

Then read Rieva Lesonsky’s How to Attract New Customers With Public Speaking for a simple way to get more clients.

Are you marketing to Millennials, Baby Boomers or both? Get tips in Karen Axelton’s post How to Target 2 of Today’s Hottest Markets.

Friday Small Business Roundup: Attracting Customers and More

September 13th, 2013 ::

Is a Lack of Capital Holding Your Business Back? Read Karen Axelton’s post to see what other small business owners are saying.

Is social media driving you nuts? Monika Jansen offers 5 Basic Ways to Keep Up With Social Media And Not Lose Your Mind.

Get more customers to your website. Read Rieva Lesonsky’s post How to Grow Your Business With Paid Search.

What Is Your Content Marketing Strategy? If you don’t have one, be sure to check out Rieva Lesonsky’s post.

Then power up your email marketing efforts with Monika Jansen’s tips in 3 Things You Need To Do To Create Engaging Email Marketing.

Consumers Are Feeling Frugal…or Are They? Read Maria Valdez Haubrich’s post to find out what consumers’ fickle spending habits mean to your marketing.

Friday Small Business Roundup: Who’s Spending What, and How?

August 2nd, 2013 ::

Can Eating the Frog Make You More Productive? And just what does it mean? Read Rieva Lesonsky’s post to find out.

It’s the little things that count. Read Monika Jansen’s post 19 Easy Ways to Improve Your Customer Service for great ideas you can put into practice right away.

You might be turning away money without even realizing it. Read Maria Valdez Haubrich’s post Are You a Payment Dinosaur? to learn why.

Are you missing out on the lucrative senior market? Read Maria Valdez Haubrich’s post Think Seniors Aren’t Online? Think Again to find out.

All kinds of consumers are getting primed to spend. Read more in Karen Axelton’s post Consumers Are Ready to Spend on Luxury Products and Services.

Learn the benefits of inbound marketing and how to use it in your business in Monika Jansen’s post The ROI of Inbound Marketing.

 

Friday Small Business Roundup: Productivity Pointers and More

July 19th, 2013 ::

There’s a hot new market you need to know about. Read Rieva Lesonsky’s post Are Upscale Hispanics the New Baby Boomers? 

Want to attract more attention to your business? Read Monika Jansen’s 8 Tips For Hosting a Successful Twitter Chat to get noticed online.

Then take your marketing up a notch–read Monika Jansen’s post How to Self-Publish and Market a Book.

To get more done every day, start by reading Rieva Lesonsky’s post The 5 Habits of Highly Successful Small Business Owners.

Grow your business even more with crowdsourcing. Read Monika Jansen’s 4 Ways Crowdsourcing Can Help Grow Your Business to learn how.

 

Friday Small Business Roundup: Email Marketing and More

July 12th, 2013 ::

Is your email marketing getting the results you want? Read Monika Jansen’s Top 7 Takeaways From the 2013 Email Marketing Metrics Benchmarks Study to learn how to pump up your ROI.

Wildfires, hurricanes, earthquakes…Most Small Businesses Aren’t Prepared for Disaster. Is Yours? Read Karen Axelton’s post to get ready.

Does your business slow down in summer? Check out Rieva Lesonsky’s post 5 Ways to Make Downtime Productive Time and get the most from your slow season.

If you’re feeling frazzled by all your mobile devices, check out Rieva Lesonsky’s post, Can Unplugging Make You More Productive?

A picture is worth 1,000 words. Make your blog posts, social media efforts and all your marketing outreach work better with the tips in 6 Effective Ways to Improve Your Visual Marketing, by Monika Jansen.

If you’re running a business without health insurance, you could be putting more than your health at risk. Read Maria Valdez Haubrich’s Could Ignorance About Health Insurance Cost You Your Business? to find out more.

Make sure you’re marketing to customers and prospects the right way. Read Rieva Lesonsky’s How Tablets Are Changing Online Behavior to learn what consumers want now.

Did you know writing a book can be a great marketing tool? Read Monika Jansen’s post How to Self-Publish and Market a Book to learn more.

Friday Small Business Roundup: Harnessing Technology and More

July 5th, 2013 ::

What do high-growth small businesses have in common? Find out in Maria Valdez Haubrich’s post The Most Successful Small Business Owners Use Technology to Grow Their Businesses.

Then discover How Using Facebook Can Make Your Employees More, Not Less, Productive, in Rieva Lesonsky’s post.

Help your customers spread the word about your business. Check out Monika Jansen’s 6 Top B2B Word-of-Mouth Marketing Tips.

Is your brand working as well as it should be? Read Monika Jansen’s 7 Tips to Help You Build a Strong Personal Brand.

Do Customers Really Want to Eat Healthy When Eating Out? Rieva Lesonsky gives restaurant owners the skinny in her post.

Learn What Millennials Want From Your Restaurant in Karen Axelton’s post–it may not be what you think.

Friday Small Business Roundup: Marketing With Google + and More

June 28th, 2013 ::

Are You Giving Online Shoppers the Customer Service Essentials They Expect? Read Rieva Lesonsky’s post to find out.

Are you making the most of Google+? Read Monika Jansen’s 5 Steps for a Successful Google+ Hangout.

How Can Home-Related Businesses Market to Millennials? Discover how this generation is different from any other in Karen Axelton’s post.

Trying to reach new B2B customers? Don’t miss Maria Valdez Haubrich’s post How Content Marketing Helps Make the B2B Sale.

Speaking of new customers, did you know This Hidden College Market Could Be a Gold Mine? Read Rieva Lesonsky’s post to find out what you could be missing out on.

Struggling to make your B2B marketing compelling? Read Monika Jansen’s 3 Examples of Engaging B2B Infographics From Non-Visual Companies.

You’re always trying to get new customers–but what about the ones you already have? Read Rieva Lesonsky’s post Customer Service Tips to Keep Your Most Valuable Customers Happy to keep them coming back.

Become a brand customers love! Read Monika Jansen’s 9 Great Tips on Creating Lovable Marketing From Industry Experts.

 

Friday Small Business Roundup: Customer Service and More

June 14th, 2013 ::

What Are Consumers Spending on This Summer—and How Can You Get Your Share? Read Karen Axelton’s post to find out.

Is a Talent Shortage Hurting Your Customer Service? Find out why small business owners still struggle to fill jobs in Rieva Lesonsky’s post.

Are you scrimping on new technology? It could be hurting your business. Read Maria Valdez Haubrich’s post How Does Your Small Business’s IT Spending Measure Up? to learn whether you’re getting left behind.

Dan Zarrella’s new book has valuable lessons for small business owners. Get the scoop in Monika Jansen’s series, Top Takeaways From the Science of Marketing, Part 1, and Top Takeaways From the Science of Marketing, Part 2.

Is your customer service up to par? Find out if you’ve got The 4 Factors in Great Customer Service.

People Are Talking—About Your Customer Service, That Is. To make sure they’re saying nice things, read  Rieva Lesonsky’s advice.

Want to learn something new? Read Monika Jansen’s post 6 Easy Ways to Improve Your Graphic Design Skills.