Engaging experiences

We live in an interconnected world where audiences are in control. They share their experiences via social media and connect with brands using mobile technologies on their own terms.

Gaining their attention and keeping their interest means taking them on a journey that tells the story of your brand. Where every touchpoint is meaningful and forms part of a personal voyage of discovery that leads them to your door.

Creating engaging experiences means seeing the world through the eyes of your customers. We analyse their behaviour, listen to what they are saying, understand what they’re thinking and then create engaging experiences that inspire them to connect with your business.

insight

Experiences that Matter

Whatever your marketing objective and whoever your target audience, your communication needs to be meaningful so people connect with it. This requires insight and an understanding of what matters to the people you’re speaking to.

From focus groups to data-driven analytics, Purple’s insight team delve deep into the psyche of your audience, identifying what activates them and how and where to engage with them most effectively.

Through human and data-driven insight, and some carefully honed strategic thinking, we create campaigns, optimise websites and develop content that is both meaningful and adds value to your customers' experience.

“The most important thing in communication is hearing what isn’t said”

Peter Drucker, Management Consultant

creativity

Bringing ideas to life

Deeper insight means brighter ideas. So we create content that not only looks good, but speaks directly to your audience. Creativity is more than just great design. It is about carrying the idea through the whole user experience, from websites and technical innovation to production and media. Aligning every element to carry your message directly to your customers and delivering it with the impact it takes to leave a long lasting impression.

Re-engaging participation in Parasport with improved user experience

Save the Children's data deep clean delivers award-winning results

Responsive mobile site to improve user engagement and usability

Insightful healthcare creative delivered via iPad

iOS/Android app for HCPC members to keep up-to-date on the go

Innovative direct marketing campaign takes Borland to new heights

Mobile app helps Honeywell installers tap into customer preferences

IBM Marketing Solutions video engages with clients on a personal level

We know how important it is to keep your content fresh and in tune with the way your audience interacts with it. And if they like what they see, they’re more likely to tweet, blog and talk about it, giving the idea a life all of its own.

collaboration

Sharing our experience

When open minds and talent combine extraordinary things happen. And this doesn’t stop at our agency door. Collaboration means being inclusive and working in partnership with you, our client, to make amazing things happen.

We are 72 skilled, dedicated individuals. From creatives to developers, strategists and planners, we bring our collective experience to bear on your marketing project to produce work we can all be proud of.

Here’s just a selection of stars from our award-winning Purple team.

Steve Shaw

Managing Director

Becky Baxter

Junior Digital Project Manager

Chris Laakvand

Senior Designer

Emma Gee

Senior Account Manager

Nigel Sweasey

Artworker

Samantha Alderman

Digital Media Manager

Andrew Woodger

Data & Planning Director

Emma Woodford

Group Account Director

Shane Brown

Head of Art

Grace Fenton

Senior Account Executive

Dan Vear

Senior Designer

Pam Mason

Creative Director

Matthew Augier

Technical Development Manager

Helen Hamilton

Account Executive

Denzil Bradley

Head of Production UK & Europe

A globally connected company

Purple are proud to be part of Adare International, a global marketing services company with a presence on 5 continents. Together we serve many of the world’s biggest brands. In our 7 years as an agency, Purple has enjoyed phenomenal growth, with Purple teams in 7 locations across Europe and local representation in 37 countries through Adare International. So we’re with you wherever you are.

42 Award wins and shortlistings

7 Years young

128 Client relationships

1bn Rows of data

delight

A rewarding experience

Our most valued reward is knowing our clients have enjoyed success and the experience of working with us. Choosing Purple means you’ll be in good company.

“We have been incredibly impressed with Purple Agency's work to date and find them a joy to work with. We look forward to working with them over the coming months and years to improve our digital offerings and reach out to new audiences, which we are confident we can do with Purple's support.”

Sophie Tye, British Paralympic Association

“Purple are an agency that sets high standards, delivers them and has the knowledge and experience to tackle any market - the easiest way to sum it all up is that ‘They deliver results’.”

Andy Mansfield, Honeywell

“Purple are a fantastic agency to work with and I would highly recommend them to anyone. We are always 100% happy with the service they provide and I really value their expertise. Thanks to Purple and especially Gemma Moorhead for another great year working together!”

Rebecca Webb, IBM

“Purple are a fantastic local agency with a rare talent for mixing the fun elements of B2C marketing into the more traditional 'stodge' of B2B whilst maintaining B2B messaging & business integrity.”

Mark Plant, Micro Focus

“I can truly recommend Purple for any kind of service. Their account management is some of the best in the industry, and they are able to pull together the right team for the requirements of the job at hand. They learn fast, and can truly supply an all-round service.”

Amelia de Lange, MSD International

Awards and Recognition

Ranked

Top Ten Elite

Top Ten Financial Status

Winner

Innovation in Data Quality Management for Marketing

Innovation in Insight-driven B2B marketing

Winner

Best Corporate Communications

Best Marketing Effectiveness 2013

Finalist

Best in Design

Ranked

Top 3 Digital Agency 2014

Finalist

Techie of the Year 2014

Winner

Best Mobile Project 2013

Ranked

Top 30 B2B Agency 2014

Sectors We Work In

We share our skills with many clients in many markets, from healthcare and sports to technology and travel.

Consumer Goods

Charity

Healthcare

Publishing & Subscriptions

Retail & Leisure

Sports

Technology & B2B

Travel

What we could do for you

Whatever the market, whatever the marketing challenge our focus is the same. To help you reach a wider audience and connect with your customers more effectively.

Data & Insights

Database Development
Single Customer View
Data Cleanse

Strategy & Planning

Customer Data Insights
Digital Media Planning
Brand Insights

Customer Experience Design

Customer Personas
Customer Journeys
Experience Maps

Creative Design

Idea Generation
Artwork & Production
Brand Studio

Digital Innovation

Responsive Web Design
Mobile Applications
eCRM Development

Digital Marketing

Search Engine Marketing
Content Marketing
Mobile Marketing

B2B Marketing

Channel Marketing
Lead Generation
Sales Enablement

Healthcare Marketing

Med Comms and Med Ed
Advocacy Development
Med Writing and Events

Public Relations

Crisis Management
Press Releases
Media Relations

Social Media

Community Management
Social Advertising
Social Listening

The Institute of Direct and Digital Marketing

Association of the British Pharmaceutical Industry

Engaging experiences

insight

Experiences that Matter

creativity

Bringing ideas to life

collaboration

Sharing our experience

Steve Shaw

Becky Baxter

Chris Laakvand

Emma Gee

Nigel Sweasey

Samantha Alderman

Andrew Woodger

Emma Woodford

Shane Brown

Grace Fenton

Dan Vear

Pam Mason

Matthew Augier

Helen Hamilton

Denzil Bradley

A globally connected company

delight

A rewarding experience

Awards and Recognition

Sectors We Work In

What we could do for you

Get in touch

Where we are

Say hello