Publishing
We have always had a passion for pushing the boundaries of what publishers can achieve through digital channels. With a deep understanding of the underlying processes behind the editing and production of magazines, directories, journals, newsletters and books, Unified has been able to transform the business of many publishers.
In addition to the creativity and flair that Unified brings to the design of a publisher's website, we have streamlined publishing processes, reduced costs for repurposing content for digital consumption and integrated with a range of financial, fulfilment and content aggregators to deliver a complete solution.
Whilst many customers now brief us to create an "Amazon like" experience, Unified still stakes a claim to having designed and launched many features before the large online retailers. This innovation and ability to think how best to make use of the content produced by publishers sets us apart from the "out of the box" online publishing solutions. Our understanding of how best to engage with customers through digital channels and experience of integrating a wide range of back office systems will ensure that our publishing customers succeed in realising their digital strategy.
So, whether you are a small independent publisher such as I B Tauris or a global publisher like Informa, contact us today to find out how we can provide the best route to maximising your return on content through digital channels.
Overall it has been a really positive experience with I.B.Tauris getting the site they wanted. Website visits have increased by 20%-30% and we are definitely seeing more return visitors
Alan Bridger