Last night, 1,453,689 million Tweets were sent about the Pretty Little Liars finale in the U.S. according to the Nielsen Twitter TV Ratings (NTTR) from Nielsen SocialGuide (@Social_Guide). The 1.45 million Tweets were seen by 6.29 million people, according to Nielsen SocialGuide, and had 63.45 million impressions.Read more…

Last night, the 48th Super Bowl generated 25.3 million Tweets in the U.S. according to the Nielsen Twitter TV Ratings (NTTR) from Nielsen SocialGuide (@Social_Guide).

The 25.3 million Tweets were seen by 15.3 million people, according to Nielsen SocialGuide, and had 1.84 billion impressions. Those Tweets were sent by 5.6 million authors.Read more…

The two #NFLplayoffs dominated this past weekend: Each game garnered millions of Tweets, according to the Nielsen Twitter TV Ratings (NTTR) from Nielsen SocialGuide (@Social_Guide).Read more…

What happens when you mix the finale of one of TV’s most acclaimed shows with the live, public, conversational nature of Twitter? A reaction that generates 1.24 million Tweets and 10.3 million viewers. Last night’s Breaking Bad finale broke records for both its viewership and its Twitter activity, as fans took to Twitter to experience the finale with each other and alongside the stars of the show.Read more…