Global recruitment consultants Faststream had begun to notice
the rise in traffic from mobile devices, which their previous site
rendered badly upon - losing them potentially valuable candidate
registrations. In addition, their old bespoke CMS was hard to use
and regularly failing, and could no longer be realistically
maintained.
We took the foundation of their site database, and built a new
mobile-friendly responsive site. We included user-centric features
including 'Apply with LinkedIn', a fast, streamlined process for
candidates to apply for jobs, all whilst retaining a powerful job
search and filtering system powered by the existing bespoke
code.
23% uplift in job applications from mobile devices. Reduced bounce rate from mobile devices resulting in 117% increase in mobile visits (Jan 2013 vs Jan 2012).
Responsive Content Managed Website
The new site is fully responsive, delivering an optimised experience across mobile, tablet and desktop devices. The Umbraco CMS allows marketing staff to easily publish content, including candidate and employer guides for each sector.
Backoffice Integration
The site is now fully integrated with BroadBean, the leading job posting and distribution system, allowing consultants to post jobs directly to the website and receive applications in a streamlined & efficient manner.