Posts from Advertising on topicmobile

Deep Focus agency CEO Ian Schafer (@ischafer) understands how quickly the worlds of mobile, advertising, content and social are evolving and – in many ways – converging.  Read more…

Interested in social and sports with a side of snark? Then you should follow Ian Schafer (@ischafer) on Twitter.Read more…

We recently explored the behaviour of US mobile users on Twitter. Working with Compete, we’ve now conducted a similar study to better understand mobile users in the UK. Check out this infographic to see how Twitter UK reaches users on the sofa, on the move and in moment.

Download the Twitter mobile users in the UK infographic.Read more…

We like to say that Twitter was born mobile. After all, the 140 character limit of Tweets was based on text messaging or SMS constraints. That means our platform was actually designed to allow anyone, anywhere to read, write and share Tweets.

Today, mobile is often the primary way people around the globe experience Twitter. Sixty percent of our 200 million active users log in via a mobile device at least once every month. So how is a user that accesses Twitter primarily on mobile different from the average Twitter user?Read more…

Last month, we rolled out Promoted Tweets in timelines on iOS and Android mobile devices. To help brands connect with even more mobile users, today we’re extending Promoted Tweets to BlackBerry devices and introducing the ability for advertisers to target BlackBerry devices, in addition to iOS and Android.

Read more…

For years, brands around the world have used Twitter to reach consumers with timely, relevant deals, discounts, news and information. And every day, millions of Twitter users who follow brands are turning to their mobile devices to hear from the companies they care about most.   Read more…