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How brands won the moment at #NYFW

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Vogue Magazine editor Anna Wintour once famously observed about fashion, “It’s always about timing. If it’s too soon, no one understands. If it’s too late, everyone’s forgotten.” The world of fashion is driven by the moment. It’s about what’s current, fresh and hot right this second.

As the Spring 2014 collections hit runways around the globe this month, designers and brands are using Twitter to offer fashion followers world-wide a front row seat in real time.Read more…

London Fashion Week drives more buzz than ever on Twitter

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Fashionistas across the UK got front row seats on Twitter during London Fashion Week on the back of an unprecedented level of creativity from brands as they found new ways to share the glamour and excitement.

This helped take conversation about #LFW on Twitter to new levels with a rise in tweets of almost 20% this year compared with 2012.Read more…

#NYFW at your fingertips

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Go behind the scenes at New York Fashion Week with Tweets, photos and Vine videos.Read more…

#VineWalk auf Twitter

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Die Mercedes Benz Fashion Week ist nicht nur in Berlin in vollem Gange. Vor allem auf Twitter wird seit dem Start eifrig kommentiert und diskutiert sowie die Shows und Kreationen in Bildern festgehalten.Read more…

Berlin en vogue: Twitterfashionistas

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Das bedeutet einen straffen Zeitplan für alle Besucher und Journalisten, eine noch höhere Promi Dichte in Berlin als sonst und jede Menge Partys. Designer aus dem In- und Ausland präsentieren ihre Kollektionen Frühjahr/Sommer 2014 auf der Straße des 17. Juni am Brandenburger Tor.Read more…

#OnlyOnTwitter: Fêtes and fashion

Other-worldly hats, sky-high heels, daring designs and strapping tuxedos: We’re seeing them all come to life on Twitter as partygoers and scenemakers strut their stuff at the hautest of events of the year so far.

Just in the past week, the Kentucky Derby, Met Costume Institute Gala, San Francisco Ballet and Chanel have lit up Twitter as celebrities tweeted and vined their chic, punk, classic or otherwise memorable garb.Read more…

Closer than the front row

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London Fashion Week is taking the capital by storm, as some of the hottest labels in the fashion world showcase new collections on the catwalk.

This season, fashion fans can get even closer to the action on Twitter, with designers tweeting behind the scenes views and sharing Vine videos. Highlights from the shows are also updated in real-time on a dedicated #LFW Twitter events page.Read more…

Fashion Week, from the runway and front row

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As the latest looks emerge during the upcoming New York Fashion Week, you’ll see them very close up on Twitter as designers, models and insiders make their way through the tents. As they tweet and share Vines from backstage or the front row, these live-tweets will bring the glamour closer to you. Find all the designers and many of the writers, models and stylists of #NYFW on our Fashion “Get Started” page.Read more…

Berlin Fashion Week Rückschau

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Am Sonntag ging die Berlin Fashion Week dieser Saison zu Ende. Twitter war einmal mehr ein Spiegel dessen, was sich vor Ort auf den Lauftstegen, in den Backstagebereichen, den Showrooms, Ateliers und Party Locations abspielte.Read more…

This Week on Twitter - Jan. 21

Tuesday, Jan. 22; 10-11 p.m. EST After much clamoring from fans, Lauren Graham – the star of Gilmore Girls and Parenthood – has joined Twitter as @TheLaurenGraham. She will be live-tweeting the season finale of @NBCParenthood on Tuesday, Jan. 22 from 10-11pm EST, providing behind the scenes commentary and chatting with fans about one of TV’s most popular shows. Till then, use #AskLauren to tweet her questions, which she’ll answer during the finale.Read more…

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