The Twitter Blog Network

News, notes and stories on our products, initiatives and company doings.

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Results from all blogs forMarch 2013

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Tweets in Action study: How Tweets influence brand consideration and purchase intent by UK consumers

When consumers are in the market to buy a new video game, camera or pair of headphones, they’ll often go online to research and find deals. But did you know Tweets are playing an increasingly influential role throughout the process?Read more…

Powered by Tweets: Taco Bell’s #FeedtheBeat

Tonight at South by Southwest (#SXSW), Twitter users will make music history. During live performances by the bands Passion Pit (@PassionPit) and Wildcat! Wildcat!Read more…

This Week on Twitter: 11 March

Tuesday, Mar. 12; 10:00 p.m. ET / 7:00 p.m. PT Bonnie Somerville (@BonSomerville), Stella Maeve (@StellaMaeve14) and executive producer Nick Wooton (@GoldenBoyCBS) will be live tweeting during “Golden Boy” (@GoldenBoyCBS), #GoldenBoy.Read more…

Twitter and Compete study: How Tweets influence B2B tech audiences

For B2B marketers, lead generation is often both a top priority and a top challenge. We know from previous studies that Tweets influence consumer shopping behavior, but how do they affect the busy business decision maker?Read more…

#OnlyOnTwitter: Mr. Paul Goes to Washington and the Senate filibuster

In a modern-day “Mr. Smith Goes to Washington” moment, Senator Rand Paul (@SenRandPaul), R-Kentucky, stood on the Senate floor for almost 13 hours yesterday. He was using the filibuster to debate the Obama Administration’s drone policy prior to a vote on the White House’s nomination for CIA director.

The day began around 11:47am EST:Read more…

User specific search filters

We’ve updated our column filters and search functionality in our Web and Chrome apps with a new section of “User” filters. Along with this we’ve reorganised the column edit and search builder interfaces so that the content filters are now collected together in a “Content” section and the alerting options are together in “Alert” - collectively providing the most powerful suite of filters and search operators we’ve ever shipped.Read more…

Mobile app updates: Enhancements to search, web browsing and more

Today we’re updating our iOS and Android apps along with mobile.twitter.com to make it easier and faster to find and see content on Twitter.Read more…

Nielsen Brand Effect for Twitter: How Promoted Tweets impact brand metrics

Last October, we collaborated with Nielsen (@NielsenWire) to announce Nielsen Brand Effect for Twitter, a new survey tool for advertisers to measure the impact of their Twitter campaigns on brand metrics. Starting today, we are moving this capability out of beta and making brand surveys widely available to our advertising partners in the United States, the United Kingdom and Japan.Read more…

An update on TweetDeck

TweetDeck is the most powerful Twitter tool for tracking real-time conversations. Its flexibility and customizable layout let you keep up with what’s happening on Twitter, across multiple topics and accounts, in real time. To continue to offer a great product that addresses your unique needs, we’re going to focus our development efforts on our modern, web-based versions of TweetDeck.Read more…

This Week on Twitter - 4 March

Monday, Mar. 4-10 In honor of National Poetry Month, the New York Public Library is hosting a National Poetry Contest on Twitter. Aspiring poets are encouraged to submit three poetic Tweets about libraries, books, reading or New York City. Learn more and register online, here. Follow: New York Public Library (@NYPL)Read more…

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