The present functionality includes electronic gift certificates, real time integration with Electronic Point of Sale, live tracking of customer activity and goods and a multilingual customer and admin interface.
We integrate all purchase data with our eCcommunications platform that allows clients to segment data with multiple parameters, delivering targeted communications based on purchasing behaviour. In addition the shops are integrated with Facebook extending the promotional channels and with Shipping carriers to easily manage fulfilment.
Clients who use this product include: WRU, Munster Rugby, Leinster Rugby, Harlequins Rugby, ISAF and Leeds Rugby.
Examples:
WRU ECOMMERCE PLATFORM
The Welsh Rugby Union's shop is custom built using X-cart technology which is known for its extreme scalability, ease of use, security and the high degree of customisation. With a clear navigation and neat layout, the WRU shop sets an excellent example of an advanced eCommerce store.
Features include real-time adjusting of the stock between the physical and online shop, numerous configurable discount possibilities and integration with social media allowing WRU fans to purchase via Facebook and 'share' purchases across their personal networks. Within the site there is a rich, multi-level membership system that allows preferential pricing per levels and WRU members can also earn points through their membership and loyalty schemes to spend on products.
ISAF ECOMMERCE PLATFORM
The International Sailing Federation use a simpler eCommerce platform that is the perfect solution for those looking for an online retail presence for a small range of products without the set-up cost. These shops are based on the Amazon cloud and integrate with most payment gateways.
ISAF has both a full-size web and mobile optimised storefront that is seamlessly integrated with their existing website as well as their Facebook page, allowing them to sell across multiple platforms. The ISAF shop is simple yet incredibly easy to use and software upgrades are included automatically.
For more information or to arrange a demonstration, please contact the Sotic Marketing team on +44 (0)207 691 2450 or email info@sotic.net