Usability
Engage your audience
Website usability has become one of the most important aspects of any successful web design project. Our user-centric design methodology is paramount to delivering a website that will engage your user and ultimately achieve its objectives.
Wickedweb use a variety of techniques to ensure your website is structured in the optimum way. These include:
- Focus Groups & Workshops
- Wireframe prototyping
- Eye tracking
- Site mapping
- Card sorting
There are other reasons why usability needs to be a core element of your web design and digital marketing strategy. Usability can influence the success of your search engine optimisation and pay per click advertising; so a user-friendly website structured to our recommendations can be more effective than you think.
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