AITO: The Association of Independent Tour Operators
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Why Book With an AITO Member?

  • AITO ensures that all specialist members are professional, so you don't have to do the research.
  • All package holidays sold by AITO members have financial protection, allowing you to travel with full confidence.
  • AITO members promote an ethical and sustainable approach to travel, to help maintain their travel destinations.
  • All AITO members sign up to our Quality Charter, ensuring high standards of practice.

Featured Holidays

Rudyard Kipling's India
Explore Rudyard Kipling's India

Bespoke Immersive holidays in India with ETG

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Andalucia
White villages of the Ronda mountains

Andalucia - the perfect walking holiday for the cooler months

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A Gastronomic Tour of Sicily
A Gastronomic tour of Sicily. Discover its fabulous cuisine.

Join this fabulous expert-led culinary & cultural tour of Sicily.

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Sri Lankan Family Adventure
Sri Lankan Family Adventure

Bespoke Immersive holidays in Sri Lanka from ETG

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Exploring Crete
Exploring Crete

A spectacular expert-led tour of the legendary island of Crete

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Mandina Lodges
Barefoot Luxury - River Lodges in Gambia

https://www.gambia.co.uk/mandina-lodges

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A Gastronomic Gulet Cruise
Join this Gastronomic Gulet Cruise in Turkey!

Explore Turkey's turquoise coast & discover its fantastic cuisine

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Ngala Lodge
Luxury Boutique Ngala Lodge with renowned restaurant

Once you've stayed at Ngala, you wont settle for anything else

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Hilton Cabo Verde Sal Resort
A beautifully designed hotel on the Island of Sal

https://www.capeverde.co.uk/hilton-cabo-verde-sal-resort?bt=packa

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Exploring Macedonia
Discover the wonders of ancient Macedonia in Greece

Join this expert-led archaeological & cultural tour of Macedonia

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La Gomera
La Gomera - magical island of eternal spring

Warm winter walking in the Canary islands

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Essential Bhutan
Essential Bhutan Experience

Bespoke Immersives holidays in Bhutan with ETG

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Special Offers

La Zambra Resort by Hyatt 5*
Costa del Sol luxury

https://www.agolfingexperience.co.uk

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Horse Riding Holiday in Iceland
5% off for all AITO members

https://www.equestrian-escapes.com/Riding-in-Iceland/

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How was your holiday?

Travelled with an AITO member? Leave a review.

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Late Availability Offers
Cruising the Dodecanese
Last cabins available on Greek Islands gulet cruise

Join this expert-led trip with AITO's Tour Operator of the Year

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Cruising to Ephesus
Gulet Cruising to Ephesus - Almost Full

An expert-led archaeological and historical adventure in Turkey

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Holiday Reviews

Catalonia: El Priorat by Nick, 4 Oct 2024
Traveller rating:

The scenery was superb, interesting places and On Foot really handle it well. I recommend them to anyone who is prepared ... read more

Bulgaria, Black Sea & Rhodope by pajs, 4 Oct 2024
Traveller rating:

A varied and well thought out itinerary which gave an excellent overview of the many delights of Bulgaria. read more

Absolute Escapes by Ted, 1 Oct 2024
Traveller rating:

Absolute Escapes provided ample supporting documentation about the Cateran trail and Perthshire - it was detailed and accurate... read more

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AITO Blog
The Difference Between Tour Operators & Travel Agents

Quite a common question for anyone not working in the travel industry is about the difference between a tour ...

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Where's Zugspitze?

A lesser-known mountain adventure is the subject of Ramble Worldwide's latest blog post as they take us on ...

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Discover India's Forgotten Corner

Rajasthan and Kerala tend to monopolise the attention of most first-time travellers to India – and with good ...

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If You Haven’t Heard of São Tomé and Príncipe, It’s About Time

The team at Archipelago Choice take you through the deep, rich culture of São Tomé and Príncipe. Just off ...

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Tips for Your First Trip to Vietnam

Are you thinking of going to Vietnam? If so, here are a few top tips, and FAQ's, answered. How do I get a ...

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5 Reasons To Ski in Scandinavia

If you’re still unsure of the recent hype, the team at Scandinavian Travel would like to share their top ...

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