REGISTRATION

All attendees are required to comply with IAB and IAB Tech Lab Event Code of Conduct

• Q. Do I need an IAB.com account to register?

  Yes, an account is required. If you do not have one, please visit our account creation page and follow the directions to create one.

• Q. How do I confirm if I have an IAB.com com account?

  Try logging in using the email you’ve registered with. If an account is not found, create an account with the email you’ve registered by following the directions here.

• Q. How can I reset my password for my IAB.com account?

  Click the log-in icon to access the reset password option.

• Q. How do I get my member discount?

  You must log-in to your IAB.com account connected to your IAB Membership to receive the member discount when registering. Want to become an IAB member? Email [email protected]

• Q. How do I get my complimentary buyer pass?

  Please click the request a pass button and complete the requested information. You will receive an email confirming if you qualify for complimentary pass within 1 week. These passes are reserved for qualified brand marketers and agencies.

• Q. How do I book a hotel room?

  You must be a registered ALM attendee to book a hotel room. Please see your confirmation email for details on how to book.

• Q. I can no longer attend ALM 2025 - what are my options?

  Please review the cancellation policy found in your confirmation email and IAB and IAB Tech Lab Event Code of Conduct

  You can also transfer your ticket to a colleague from your organization. Contact [email protected] for support.

• Q. How can I sponsor ALM?

  Please email [email protected] to learn more.

ALM Premium Experience Pass

• Q. What is an ALM Premium Experience Pass?

  Elevate your IAB Annual Leadership Summit experience with our exclusive premium package! Enjoy unparalleled access with perks including meet-and-greets with headliner speakers, premium seating, and exclusive lounge access. Immerse yourself in exclusive workshops and unwind with a resort credit for the spa, restaurants, golf, and more. Secure your premium pass and transform your summit experience into something truly extraordinary!

• Q. What Do I Get with an ALM Premium Experience Pass?

  Meet & Greet

  The opportunity to meet and connect with the headliner talent of ALM. Last year featured Aaron Sorkin and Victoria Garick-Brown – guaranteed that 2024 won’t disappoint.

  VIP Seating

  Dedicated seating at all of the Main Stage events to keep you front and center of the hottest sessions.

  Resort Credit

  You’ll receive a $200 credit to use at the resort for your activity of choice across restaurants & bars, spas, golf, and more!*

  Exclusive Lounge Access

  We all need a little time and space to recharge and check our emails – this is just the space for that, and it comes with snacks and refreshments!

  Workshops**

  Choose one of two stellar 90-minute workshops to kick off your ALM experience on Monday morning.

  * Some Exclusions Apply. Not Included in Brand/Agency Passes

  ** Brands & agencies should select the ALM Premium Experience Ticket to gain complimentary access to workshops.

• Q. What workshops are available to ALM Premium Experience Pass Holders?

  ALM Premium Experience Pass holders have access to one workshop, selected at check-out. Choices are:

  WORKSHOP A: The AI Revolution: How AI Will Transform Marketing – and the Role of Marketing and Business Leaders

  This workshop will explore the implications of AI on the role of CMOs and their teams. While this new technology will reduce costs in media, research analytics, customer service, and creative development while significantly enhancing effectiveness, the biggest impact is likely to be in reimagining the products and services of a firm and change the role of marketing. Attendees will learn to stay ahead of the curve and redefine their role.

  Led by Rishad Tobaccowala, Author, Speaker, Advisor, Rishad Tobaccowala, LLC.

  WORKSHOP B: Declare a Bold Vision and Share It

  Be inspired in this highly interactive workshop to think big and long term about your business, career, and life. This whole-life approach from the Fast Forward Group will help you prioritize what’s important with actionable tools to provide inspiration and focus throughout the year.

  Led by Lisa McCarthy, CEO & Co-Founder, The Fast Forward Group

• Q. What is the cost of the ALM Premium Experience Pass?

  It is a $999 add-on to your ALM General Pass. The additional cost is already included in the ticket price listed.

  If you are a brand marketer or an agency executive, you can apply for a complimentary ALM Premium Experience Pass and use the special brand/agency code provided once your request for a pass has been approved.

• Q. Can I purchase workshop access without the ALM Premium Experience Pass?

  Yes, you can select the ALM General Pass and add a workshop during checkout.

• Q. I am an invited buyer (brand/agency) and the workshop price will not zero out with my code?

  Please select the ALM Premium Experience Pass if you are interested in attending one of the workshops.

• Q. Can I attend more than one workshop?

  No, the workshops will be happening concurrently. Please select one.

• Q. What if I want to switch my workshop selection?

  Email [email protected] to change your workshop selection. Based on availability.