With the proliferation of social networking technology online political discussion/debate has become prevalent. The so-called "Social Justice Warrior" [SJW], which is now a pretty stale cliche, has found its home on Twitter, Reddit, Facebook, etc. In such a context, particular "left experts" have emerged whose expertise is premised primarily on their online following. Certain individuals on Twitter/Reddit/Facebook, based on their ability to promote themselves and gain recognition, sometimes emerge (and sometimes just as quickly vanish) as authorities due to nothing more than self-promotion. Some individual who only discovered Marxism two years ago, for example, is suddenly the de facto expert on Marxist theory even if they do not appear to be organizing outside of their tweets/reddits or have any other credentials beyond their own belief in the efficacy of their analysis backed by some followers. No point in naming names; I'm sure you can imagine quite a number
Marxist-Leninist-Maoist reflections