Learn how your emails compare to the top-performing campaigns in your industry and get data-driven suggestions for improving your copy, imagery, and layout.
Turn Emails into Revenue
Win new customers with the #1 email marketing and automations brand* that recommends ways to get more opens, clicks, and sales.
Fast-track Email Creation with Premium Templates
Help improve customer engagement with professionally designed, customizable templates available in any paid plan.
Unlock Your Business Potential with Mailchimp’s Advanced Features
Upgrade to Standard to help save time and improve performance with powerful AI tools that let you easily create marketing emails and automations.
Turn Emails into Revenue
Win new customers with the #1 email marketing and automations brand* that recommends ways to get more opens, clicks, and sales.
Convert with email & SMS automations
Boost orders and customer lifetime value by personalizing emails and SMS based on behavioral data*.
Create faster with generative AI
Effortlessly create on-brand content with generative AI tools and choose from expertly designed templates.
Refine with segmentation
Target customers with advanced logic like spend amounts, buying behavior, and predicted attributes.
Optimize with analytics & reporting
Analyze performance with custom reports, funnel visualizations, and industry benchmarking.
Convert with email & SMS automations
Boost orders and customer lifetime value with AI-powered automations that personalize emails and SMS based on behavioral data*.
Create relevant content faster
Effortlessly create on-brand content with generative AI tools, and choose from expertly designed templates.
Simplify segmentation
Target customers with advanced logic like buying behavior, and use AI to predict and refine segments.
Optimize with analytics & reporting
Analyze performance with AI-generated reports, funnel visualizations, and industry benchmarking.
Convert with email & SMS automations
Boost orders and customer lifetime value by personalizing emails and SMS based on behavioral data*.
Create faster with generative AI
Effortlessly create on-brand content with generative AI tools and choose from expertly designed templates.
Refine with segmentation
Target customers with advanced logic like spend amounts, buying behavior, and predicted attributes.
Optimize with analytics & reporting
Analyze performance with custom reports, funnel visualizations, and industry benchmarking.
Get started easily with a personalized product tour
An onboarding specialist is here to help you get started with confidence—it’s included with a paid plan.*
![A small business owner reaching out to her Mailchimp Onboarding Specialist.](http://web.archive.org./web/20231207055746im_/https://eep.io/images/yzco4xsimv0y/eeOxTgGvLZjag4xB9SK7h/18bbe5f5514e075ae697322976223c1f/Onboarding_Placement_-_Woman_on_phone_and_laptop.png?w=640&q=70)
Start your free trial today
Premium
Scale fast with dedicated onboarding, unlimited contacts, and priority support; built for teams.
- Phone & Priority Support
- Custom-Coded and Pre-built Email Templates
- SMS & MMS Add-on
- Multivariate and A/B Testing
- Enhanced Automated Customer Journeys
- Dedicated Personalized Onboarding
- Predictive Segmentation
- Campaign Manager
Standard
Sell even more with personalization, optimization tools, and enhanced automations.
- 24/7 Email & Chat Support
- Custom-Coded and Pre-built Email Templates
- SMS & MMS Add-on
- Multivariate and A/B Testing
- Enhanced Automated Customer Journeys
- Personalized Onboarding
- Predictive Segmentation
- Campaign Manager
Essentials
Send the right content at the right time with testing and scheduling features.
- 24/7 Email & Chat Support
- Pre-built Email Templates
- SMS Add-on
- A/B Testing
- Basic Automated Customer Journeys
-
Personalized Onboarding
-
Predictive Segmentation
-
Campaign Manager
Free
Easily create email campaigns and learn more about your customers.
- Email support for first 30 days
- Pre-built Email Templates
-
SMS Add-on
-
A/B Testing
-
Basic Automated Customer Journeys
-
Onboarding
-
Predictive Segmentation
-
Campaign Manager
Free
Easily create email campaigns and learn more about your customers.
- Email support for first 30 days
- Pre-built Email Templates
-
SMS Add-on
-
A/B Testing
-
Basic Automated Customer Journeys
-
Onboarding
-
Predictive Segmentation
-
Campaign Manager
Essentials
Send the right content at the right time with testing and scheduling features.
- 24/7 Email & Chat Support
- Pre-built Email Templates
- SMS Add-on
- A/B Testing
- Basic Automated Customer Journeys
-
Personalized Onboarding
-
Predictive Segmentation
-
Campaign Manager
Standard
Sell even more with personalization, optimization tools, and enhanced automations.
- 24/7 Email & Chat Support
- Custom-Coded and Pre-built Email Templates
- SMS & MMS Add-on
- Multivariate and A/B Testing
- Enhanced Automated Customer Journeys
- Personalized Onboarding
- Predictive Segmentation
- Campaign Manager
Premium
Scale fast with dedicated onboarding, unlimited contacts, and priority support; built for teams.
- Phone & Priority Support
- Custom-Coded and Pre-built Email Templates
- SMS & MMS Add-on
- Multivariate and A/B Testing
- Enhanced Automated Customer Journeys
- Dedicated Personalized Onboarding
- Predictive Segmentation
- Campaign Manager
*Overages apply if contact or email send limit is exceeded. Free plan sending will be paused if contact or email send limit is exceeded.
Learn moreGenerate up to 4x more orders* with Customer Journey Builder automations
Keep customers ready to buy with engaging content
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Our Creative Assistant will help you stand out by using AI to create custom designs for your brand.
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Mailchimp helps you achieve data security and privacy standards for your customers.
Get up to 88% more revenue* with our Customer Lifetime Value and Likelihood to Purchase segments
Bring in more data, drive more growth with our integrations
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Canva
Create compelling visuals for your marketing.
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Mailchimp for Salesforce
Sync your Mailchimp subscribers and Salesforce® leads across platforms.
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Instagram
Promote and share your Instagram posts in email campaigns.
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Shopify
Sync Shopify customers, products, and purchase data to Mailchimp.
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Google Analytics
Unlock powerful insights with campaign, website, or landing page data.
-
WooCommerce
Power your ecommerce store with smart marketing features.
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QuickBooks Online
Bring together your marketing tools and invoice data.
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Squarespace Commerce
Market your ecommerce business and drive sales.
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Zapier
Automatically pass data between web services without a single line of code.
*Disclaimers
- Availability of features and functionality varies by plan type. For details, view plans and pricing.
- Intuit Assist functionality (beta) is available to certain users with Premium, Standard and Legacy plans in select countries in English only. Access to Intuit Assist is available at no additional cost at this time. Pricing, terms, conditions, special features and service options are subject to change without notice. Availability of features and functionality varies by plan type. Features may be broadly available soon but represents no obligation and should not be relied on in making a purchasing decision. For details, please view Mailchimp’s various plans and pricing.
- Generate up to 4X more orders with Customer Journey Builder automations based on orders generated through user's connected stores with automations versus when they used bulk emails.
- Get up to 88% more revenue based on emails sent with predicted segments against non-predictive segmented emails for users with connected stores only. Standard or Premium Plans only.
- This information contains forward-looking statements, including our expectations regarding the functionality and availability of current or future features. Because these forward-looking statements involve risks and uncertainties, there are important factors that could cause our actual results to differ materially from these expectations, as described in our SEC filings. This represents no obligation to deliver future features and should not be relied on in making a purchasing decision. Additional terms, conditions, and fees may apply.
- Email Content Generator available to select US Standard and Premium plan users.